The leading pharmaceutical companies have intensified efforts to broaden Access to Medicine in Low- and Middle-Income Countries (LMICs) over the past few years, (cf. Pharmaceutical companies intensify their social impact reporting on Access-to-medicine, Deloitte, January 2023). Nevertheless, efforts to improve Access to Medicine sometimes fail to address the true barriers to access, which vary across therapeutic areas, geographies, and patient populations. As a result, if not well designed, access initiatives may not have the intended impact, and potentially have a negative impact on the broader commercial business. In this paper, we break down the types of access barriers at the system and individual level, as well as provide examples of targeted strategies to address these challenges. Contrary to common belief, most of these strategies do not require lowering drug prices and jeopardizing commercial and financial value. Here, we show that there are many strategies – some traditional and well known, others quite innovative – that allow broader Access to Medicine in a way that reinforces the overall value of the product for pharmaceutical companies and their shareholders.
Access barriers in healthcare refer to any factor that impedes an individual's ability to obtain appropriate and timely care services and products. These barriers can arise from various sources, including the patient's personal circumstances, socioeconomic conditions, cultural or language differences, or the healthcare system itself.
Five distinct types of access barriers exist, ranging from countrywide healthcare delivery system and institutional barriers (e.g., lack of health system funding or lack of IP protection for pharmaceutical companies), to patient-level barriers (e.g., lack of trust, lack of interaction with the health system). When developing an access strategy, it is important to identify the specific barriers that are relevant to the therapeutic area or indication as well as the contextual challenges of the populations or geographies that can benefit most from the treatment. The five types of barriers to access include:
For the Life Sciences industry to transition successfully to a more sustainable and inclusive model, it is essential for pharmaceutical companies to deeply and comprehensively understand the barriers that prevent patients from accessing their products in a timely, safe, and efficient manner. This is a fundamental first step that will enable companies to grasp the root causes of access challenges and deploy tailored efforts when promoting greater access.
By gaining a thorough understanding of access barriers and incorporating them into their access planning process, pharmaceutical companies can take a proactive approach to identify and address challenges to patient access. There are a multitude of choices that can be made from the pre-clinical to pre-launch stages, including decision-making related to R&D (e.g., ensuring patient diversity in clinical trials), manufacturing and supply chain (e.g., demand forecasting), and pricing (e.g., COGS optimization). By prioritizing access at every stage of the drug development process, pharmaceutical companies can help ensure that their products reach the patients who need them the most.
Access barriers can be anticipated throughout the drug development process (Illustrative - Not exhaustive)
At Deloitte, we support large pharmaceutical companies and biotechs to design and broaden their Social Impact strategy globally, leveraging our dedicated Access to Medicine team and our leading expertise at the intersection of Life Sciences and Sustainability. We help companies expand access to their products to underserved populations and geographies, and we accompany their organizational transformation and the development of the necessary capabilities to improve access.