Gartner® Magic Quadrant™ for Digital Marketing Agencies

This Gartner^® Magic Quadrant^™ for Digital Marketing Agencies provides a graphical competitive positioning of four types of technology providers: Leaders, Visionaries, Niche Players and Challengers, in markets where growth is high, and provider differentiation is distinct. This research helps CMOs evaluate the rapidly shifting large, global agency market and form partnerships that drive measurable growth.

For this Magic Quadrant, Gartner evaluated 10 providers, and Deloitte Digital, the customer experience brand under Deloitte Consulting, was recognized as a Leader in Completeness of Vision and Ability to Execute axes. This report also has an accompanying report titled Critical Capabilities for Digital Marketing Agencies. 

“To us, this recognition from Gartner builds on our placement as a Leader in the Gartner^® Magic Quadrant^™ for Digital Experience Services and we believe that it reflects the strength of our ‘Growth Agency’ model that combines brand strategy, agency and marketing services, and customer experience engineering, supported by advanced agentic capabilities,” says Mark Lush, Deloitte Global Consulting Services Customer Offering Portfolio leader and Global Head of Deloitte Digital.

Key Links

• View the Magic Quadrant™ graphic in larger size
• Read the full press announcement
• Source: Gartner Magic Quadrant for Global Digital Marketing Agencies, By Jay Wilson, Philip Black, Jen Kady, Published 25 August 2026 - ID G00841300
• Source: Gartner Critical Capabilities for Global Digital Marketing Agencies, By Philip Black, Jay Wilson, Jen Kady, Published 26 August 2026 - ID G00850979

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