Innovation is ingrained in the energy and chemicals industry's DNA, as evidenced by its long history of technological and engineering advances. Today, the deep integration of technologies has caused digitization in the energy and chemicals industry, enabling companies to produce more oil faster, safer, and at a lower cost. Embracing this digital transformation in energy and chemicals provides a multi-billion-dollar opportunity to improve organizational performance and results.
As interactions shift toward digital channels in the oil, gas, and chemical industries, buyers’ expectations and behaviors are changing. Suppliers can improve the digital experience by focusing on five areas.