After working closely with hundreds of CEOs over the past year, we've identified two main sets of priorities guiding their daily activities: Core Priorities, which are foundational and remain constant year-to-year, and Current Priorities, which change in response to the current environment.
For 2025, CEOs are navigating an unprecedented mix of challenges and opportunities, making their roles more dynamic than ever. Factors like macroeconomics, competition, innovation, and geopolitics are driving a heightened sense of engagement. Our research and conversations with chief executives reveal the unique pressures they face and offer insights into the evolving role of the CEO in a complex and rapidly changing world.