Supporting the NWSL’s game-changing future

Deloitte helped the NWSL develop its strategic vision, with inputs including analysis of the women’s sports ecosystem, strategy sessions, and benchmarking against other leagues. Through continuous engagement with the NWSL’s Board of Governors, our teams helped the NWSL set the stage for long-term success.

To address the NWSL’s need for scalable financial reporting during a time of expansion, we helped the league facilitate an implementation of NetSuite Enterprise Resource Planning (ERP), along with targeted finance process optimizations such as automated invoicing and real-time financial tracking. These operational and system improvements were designed to help the NWSL remain efficient even during a period of rapid growth.

Deloitte teams have been supporting the NWSL’s financial operations for many years, beginning with helping the league prepare for its first audit. More recently, we conducted detailed tax workshops for NWSL players, providing them with information aimed at helping them manage their tax matters. The initial set of tax workshops evolved into a more broadly based, recurring financial education platform.

Deloitte’s Data Analysis and Market Research teams leveraged data to help the NWSL make future-forward decisions. Our services included tracking brand metrics and performance with Deloitte Digital’s BrandWorth tool, analyzing leaguewide ticket sale trends, and automating the NWSL’s End of Year Awards polling system. These insights helped enable the NWSL to make tactical, data-driven decisions as each of these business areas continue to expand.