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Leading with ethics

The best business decision is also the right one

An ethical corporate culture starts at the top. Find out how ethical leadership can help protect your organization's reputation and prepare it for the future.

What is ethical leadership?

Ethical leadership means pairing a tone at the top with practices that embed ethical values and conduct throughout an organization.

At many organizations, ethics are often discussed in theoretical terms—lofty yet nebulous aspirations or nice-to-haves. But make no mistake: Ethical lapses and loss of trust can result in serious real-world harm and pose enormous risks to organizations, customers, investors, and communities. 

All of this means that organizations should consider whether they need to change the way they approach ethical leadership. Companies should be proactive, sense risks before they emerge, and move quickly to head off potential crises.

The four E’s of ethical leadership

Leaders can adopt four specific areas of effort that work together to create solid ethical corporate cultures at their organizations.

Strong leaders follow ethical standards

Get in-depth insights to help you mitigate risk, drive growth, and create positive progress.

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