Industry advantage isn't just a goal. For us, it's the starting line.

On your mark. Get set. Transform.

Stay ahead of industry evolution— and the competition

Nearly 80% of surveyed business leaders expect Generative AI (GenAI) to drive substantial transformation within their organizations and industries over the next three years.¹ Remaining competitive will likely require a proactive approach to better understand your industry peers and gain insights that can accelerate innovation.

The sprint toward a $1.25 trillion opportunity

A combination of enterprise digital transformation actions could unlock as much as $1.25 trillion in additional market capitalization across all Fortune 500 companies.² How can your company tap into this value?

Our deep sector experience, strategic insights, and proprietary and innovative offerings blend to provide targeted transformation that can help you differentiate your business. That’s Deloitte IndustryAdvantage.

THE EVOLUTION OF TECH:

From enablement to integrated business capabilities

As technology rapidly evolves, businesses are finding ways to distinguish themselves by delivering industry-specific, personalized offerings that customers demand.

This shift is leading to more connected business solutions that are tailored to industry needs, helping organizations to focus on strategies and swiftly adapt to market changes, dynamic customer demands, and increased competition. Take, for instance, how technology has developed over the past five years.

How it started

On-demand resources: Infrastructure-as-a-Service with compute, network, and storage capabilities

How it evolved

Platforms: Platform-as-a-Service, serverless capabilities, and managed Internet of Things, artificial intelligence (AI), and machine learning services

Where it's headed

Integrated business capabilities: Industry-specific workflows, pre-packaged solutions, omnichannel experiences, and use case-based analytics

A winning fusion of elements so you can become an agile, disruptive force in your industry

These six elements form the foundation of our IndustryAdvantage approach and can help deliver targeted transformation.

Extensive client experience

Serving roughly 90% of Fortune Global 500 companies, our deep industry experience can provide insights into sector-specific challenges and opportunities, tailoring an approach to your business needs.

Leading talent

Draw on the industry pedigree of our team—more than 150,000 professionals with hands-on experience and background in your sector, delivering deep technological wisdom and insight.

Next-gen offerings and solutions

Harness the power of our industry-specific, business-led, and digitally enabled offerings and solutions to help maximize strategic impact and operational efficiency.

Technology with tomorrow in mind

Embrace future-ready digital capabilities. Our advanced technology services in AI, cloud, and cybersecurity can help drive innovation through the targeted transformation of your business.

Deep industry perspectives

Leverage forward-looking insights from our industry research groups and centers to foster “around-the-corner” thinking that can help you move your business forward.

Exponential ecosystem engagement

Utilize the breadth of our networks and deep relationships with alliances and ecosystems, gaining comprehensive insights into the range of solutions and capabilities available to your business.

Find new ways to navigate market shifts

Imagine a world in which your business can set the standard of excellence ...

.. and redefine the future of industry

Forge a new reality through industry-focused solutions. It can be possible with IndustryAdvantage.

Where our disciplines connect, creativity and industry prowess can thrive

Explore how Deloitte’s strategic framework can help redefine key business functions, from innovating products to optimizing operations.

Commercial

From boosting sales strategies to refining customer experiences, our approach can help as you advance your comprehensive commercial function transformation.

Product

Enhance your product function by integrating advanced predictive maintenance tools and advanced technologies in research and development or product design, working to meet evolving market demands.

Operations

Our solutions can help optimize operations functions—from manufacturing to supply chain management—through the deployment of advanced logistics and agile management systems.

SEE DEEPER. GO FURTHER. REACH HIGHER.

Gain a deeper understanding of your industry so you can identify new possibilities and benefit from business agility.

Our approach is designed to help you achieve sustainable growth in an era where global digital transformation spend is expected to reach $3.9 trillion by 2027.³

Launch new business models

Identify new revenue streams, discover emerging opportunities, and transform your business. Working with our targeted capability maps, we can help reveal the opportunities that are critical to helping you meet your goals.

Reimagine your digital core

We can help you implement technologies—from GenAI to blockchain—that meet your industry-specific needs, enhancing workflows to power differentiation in your key capability areas.

Disrupt the competition

Our benchmarking can help evaluate your business maturity against industry peers across key domains such as product, financial, marketing, and forensic analysis, pinpointing strategic areas for targeted improvement.

Activate strategic insights

Capitalize on our perspectives into evolving trends and technologies within your industry to help shape strategies and enhance your market approach effectively.

Increase enterprise efficiency

We can help you enhance operational efficiency with our insights into market trends and revenue impacts, advising as your organization works to maximize shareholder value.

Tired of racing to transform? Instead, transform the race.

In business, everyone wants an advantage. Where do you start? Our unique approach can help your business harness the power of our vast ecosystem and our digital capabilities to deliver targeted transformation for growth.

Don’t just keep up—revolutionize how you compete.

How to gain your advantage

Embark on a journey toward sustainable growth and competitive advantage

Want to learn more about IndustryAdvantage and how its digital capabilities can help you transform your commercial, product, and operations functions?

Endnotes

¹ Beena Ammanath et al., Now decides next: Insights from the leading edge of Generative AI adoption, Deloitte, January 2024.

² Lou DiLorenzo Jr. et al., “From tech investment to impact: Strategies for allocating capital and articulating value,” Deloitte Insights, September 13, 2023.

³ Ahmed Sherif, "Spending on digital transformation technologies and services worldwide from 2017 to 2027,” Statista, March, 13, 2024.