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Deloitte comments on ONS retail sales figures

Commenting on today’s ONS retail sales figures, Cande Cooper, retail partner at Deloitte, said:

“After a positive couple of months of sales growth, volumes softened in July as some of the ‘easy wins’ ran out for retailers. Consumers have not stopped spending, but the boosts from weather, events and summer demand are now fading.

“Retailers now have to work harder to win discretionary spend from value-conscious consumers as many are being much more selective about where they spend their hard-earned cash - increasingly choosing convenience, value and experiences over a trip to the high street. While consumer confidence continues to recover, we are yet to see the willingness to make discretionary purchases improve at the same pace.”

ENDS