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Becoming a prominent player in the SDV arena is recognized as a prerequisite for achieving competitive success.
—Walid Negm, US Product Engineering Chief Technology Officer
estimated value of
software-defined vehicles
(SDV) market by 2030
of Fortune 500 auto
companies choose Deloitte
US auto sector specialists
dedicated to your success
*Deloitte's independent market analysis supports this ROI projection, estimating the incremental value of SDVs will reach between US$400-US$600 billion by 2030. This market size represents the impact of SDVs across the entire automotive value chain, integrating advanced technologies, data services, and partnerships between suppliers, technology companies, and other stakeholders in the SDV ecosystem. In addition, the market for OTA updates promises significant growth with projections rising from around US$3.3 billion in 2022 to US$14.0 billion by 2030.3 Harnessing the power of big data and extracting significant efficiency gains play an important role in this growth trajectory. Leveraging software to streamline operations and reduce costs can help significantly enhance corporate profitability and shareholder value, while also enabling reinvestment in innovation and growth.