I work with governing bodies, clubs, leagues, competition organisers, venue owners, media rights agencies, investors and their affiliates.
Projects may involve supporting clients to gather insight and build intelligence, conduct business planning and financial analysis, improve governance, develop commercial models, set and articulate strategies and to seek and gain external investment.
I also lead the group’s environmental, social and governance (ESG) initiatives, helping clients to set their ambitions and enact change alongside key internal and external stakeholders.
Sports worked in include football, motorsport, tennis, golf, sailing, basketball, horse racing, squash and esports, as well as the broader entertainment industry.
I have authored the group’s industry leading publications - the Deloitte Football Money League and Annual Review of Football Finance - and contribute to Deloitte’s broader thought leadership.
I previously qualified as an ACA Chartered Accountant in Deloitte’s audit practice, where I worked with a range of cross-industry clients in the private, public and third sectors.