Transforming Insurance with Data and AI

The insurance industry faces growing pressure to meet changing customer expectations, respond to evolving risks and modernise operations. At the same time, advances in data, analytics and artificial intelligence are creating opportunities to transform how insurers operate, serve customers and make decisions.

Developed jointly by Deloitte and Databricks, the Insurance Playbook explores six practical opportunities for applying data and AI across the insurance value chain.

Combining Deloitte's insurance industry and transformation expertise with Databricks' data and AI capabilities, the playbook outlines potential use cases and solution approaches to help insurers identify opportunities for business value.

What's inside the playbook?

The publication explores six areas where data and AI can support insurance transformation:

• Intelligent call centre analytics: Unlock insights from customer interactions to improve service quality and operational efficiency.
• Catastrophe modelling: Strengthen understanding of catastrophe exposure and risk through advanced data and analytics.
• Customer 360: Bring together customer information to enable more connected and personalised experiences.
• Claims assistance and fraud detection: Apply AI and analytics to support claims assessment and identify potential fraud.
• Actuarial valuation: Modernise actuarial calculations and financial modelling using scalable data capabilities.
• Underwriting and risk scoring: Support more informed underwriting and risk assessment through data-driven insights.

Get in touch

Marcela Granados
Krithika Kalaiarasan