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Gian Marco is a Senior Manager in our Technology & Transformation service line, based in Zurich and part of the Marketing, Commerce and Product team. With more than 10 years of experience in consulting, he drives go-to-market, advisory strategy and technology transformations across Web, Generative Engine Optimization (GEO), Agentic AI, and Content Supply Chain.
Gian Marco helps clients across all industries rethink how content and experiences are built, governed, and delivered, from best-of-breed MarTech composable architecture implementations to designing AI-orchestrated content governance and preparing brands for discovery in an AI-driven search landscape.
He is passionate about building truly human teams and relationships, both within Deloitte and with clients, where cooperation, trustworthiness and integrity remain the foundation of every engagement.