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Dannie Ivanova

Global CMO Program Lead

Dannie Ivanova is a Partner at Deloitte’s Customer & Marketing practice with over 25 years of international experience driving large-scale digital and marketing transformation. She specializes in architecting resilient, end-to-end MarTech ecosystems that drive competitive advantage. By integrating complex platforms—from DAM and CMS to AI-powered agentic workflows—she enables global brands in the Consumer, Retail, and CPG sectors to scale effectively. Known for bridging strategic business outcomes with hands-on delivery, Dannie partners with C-suite executives to modernize marketing operations, implement AI-powered governance, and ensure content provenance and brand safety in an era of synthetic media. Her expertise spans digital strategy, composable architecture, global multi-market operations, and the seamless integration of enterprise technologies.