Over the past three decades, the Australian automotive industry has undergone profound transformation, shaped by innovation, resilience and continual adaptation.
As we mark 30 years of Deloitte’s ProfitFocus platform, 30 Years of Auto reflects on the defining trends, data and moments that have shaped the industry’s evolution.
From the early days of structured financial reporting to today’s complex, performance driven dealership landscape, the story is one of learning, growth and an unwavering pursuit of benchmark performance.
This milestone report sits alongside our latest Dealership Benchmarks and Global Automotive Consumer Survey (GACS) insights, providing a comprehensive view of where the industry has been, how it is performing today, and the forces shaping its future.
If the past three decades have shown anything, it is this: the Australian automotive industry is tough, and its people are tougher.