Western Kentucky University (WKU) saw consecutive years of enrollment decline, with a headcount decrease of roughly 20%. With Candidate360™, WKU received the individual and actionable insights needed to jump-start outreach and recruiting, reversing this enrollment trend and improving net tuition revenue.

Michigan State University (MSU) faced increased enrollment pressure due to the shifting higher ed landscape. They worked with Deloitte to implement AI and machine learning predictive models to help them understand their key geographic, demographic, and academic student profiles better, improving enrollment and net tuition revenue.