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Annual Review of Football Finance 2024

Welcome to the 2024 Annual Review of Football Finance, the leading independent review of the business of European professional football.

The 33rd edition of the publication analyses the finances of the 2022/23 season in detail and includes projections for the future outlook of the industry. As divisions appear to be emerging and exacerbating across the industry, greater collaboration within an environment of trust is now needed to ensure the Game that we all love continues to grow and inspire future generations. 

Football division

Bolstered by the 2022 FIFA World Cup, revenue in the European football market grew by 16% in the 2022/23 season to €35.3 billion. 

 

The 2022/23 season proved to be a story of momentum shifts, in the first season since 2018/19 unmarred by COVID-19 effects, with a pause halfway through the club season for international play.

While the overall market grew to €35.3billion, the ‘big five’ leagues continued to proportionately lead the way, contributing €19.6 billion (56%).

The start of the Premier League's new international broadcast cycle contributed to an 11% increase in the average revenue of English top-flight clubs, which surpassed over £300m for the first time. With the full return of fans to stadia in Germany and Italy,  Bundesliga and Serie A clubs recorded the largest total percentage growth over the previous season (22% each).

The fundamental importance of a live event, to create magic moments for fans, remains a crucial component of growth and sustainability in the game and is the principle upon which billions of euros have been invested across the industry. Conjuring these moments requires competition to be at the heart of the game, with leagues appropriately governed to ensure a strong level of contest, keeping fans on the edge of their seats.  

The unification of stakeholders, and alignment of long-term goals, will be crucial for future development. Continued uncertainties at the league level risk diverting investment elsewhere – whether rival clubs, leagues, sports or even other industries – as reputational risk and good governance remains paramount to investor interest. 

European football market size – 2018/19 to 2024/25 (€ billion)

With the bolster of the 2022 FIFA World Cup, the 2022/23 season marked another year of record revenue, with the European football market achieving 16% growth to a height of €35.3 billion.

Click the below for analysis of European professional football across the 'big five' leagues, Football League and Women's Super League.

Download the 2024 Annual Review of Football Finance

The Deloitte Annual Review of Football Finance is the leading independent review of the business and finances of European professional football. Download the report for further data on the revenue generated by clubs and leagues over the 2022/23 season and projections for the future outlook of the industry.

The Deloitte Sports Business Group

The Deloitte Sports Business Group is a leading advisor to governments, investors, sport governing bodies and organisations. To date we have advised clients in over 40 countries, across more than 30 sports, providing knowledge and insight to enable transformational change, resolve significant challenges, enhance value and fuel opportunities for growth.

The Deloitte Annual Review of Football Finance has been a chronicle for the business and finances of European football for over thirty years. Download previous editions via the links below.