Francisco Peschiera is a senior consulting manager at the Deloitte New York office. He joined the Monitor Group in 2011 and has worked with various clients across industries including health care insurance, consumer and energy. He helps clients develop their innovation strategy, design new offerings and businesses and build their capabilities to become better innovators. With a background in psychology and economics, he tries to balance understanding user needs and motivations with conducting rigorous analysis to uncover game-changing ideas.