Cost pressures in the financial services industry (FSI) are at an all-time high. Sustainable growth and value, without risking cost-base bounce back, demands a strategic approach to productivity — not just short-term cost cutting.
As the third-largest GDP contributor in Canada1, financial services must deliver value to clients and the economy as a whole. Most businesses, no matter the industry:
But in today’s climate of endless cost pressures and geopolitical shifts, financial services businesses must prioritize productivity to grow and scale, and thus support businesses in other industries to do the same.
The answer to sustainable growth in financial services? A relentless focus on productivity. And productivity is equal parts identifying pathways to growth as it is lowering the cost to deliver.
Keep reading for our no-regrets moves in each financial services sector to embrace productivity and deliver more value to clients.
In banking, relationship depth and risk acuity are irreplaceable — but they come at a steep cost. Gathering, validating, and interpreting data demands immense time and financial resources. At the same time, Canadian banks face the highest labour costs of any sector — an estimated $48 billion in 20252 — while operational expenses continue to rise, driven in part by growing regulatory compliance burdens.
Despite these rising costs, labour productivity in banking has declined by 4%3 over the last 5 years. This is a contrast to the approximate 5% gains in nonfarm private sectors and professional services. The message is clear: without transformation, banks risk falling behind. But banks that are agile — and that integrate AI, including generative and agentic AI, into their workflows — are already seeing productivity gains and, when executed strategically, long-term cost efficiencies. Leading adopters have used AI to drive speed and accuracy across operations – in areas like customer service, data analysis, and credit operations.
Despite the time savings, technology-driven productivity gains often come with high upfront costs. That’s why banks must anchor AI initiatives in clear, high-impact use cases — and continuously track progress to ensure returns show up not just as time efficiencies, but as strategic alignment and long-term value creation. The goal is to pursue opportunities big enough to move the needle on productivity — not incremental efforts that are too small to scale.
Here’s what a scaled, enterprise-grade AI investment looks like in banking:
Canada has seen a 406% jump in insured losses5 in the last 20 years, especially from climate-related losses like floods and wildfires in BC and hurricanes in the Maritimes. On top of that, insurance companies face rising construction costs6, licensing costs, and new rules for reporting and compliance, including climate scenario reporting requirements from Canadian regulators7.
While increased insurance premiums and less coverage have been a common response to cost pressures, a lack of transparency strains relationships with customers and breeds a “perpetual reputational crisis8” for insurance companies.
The no-regret move: Don’t just modernize your core, revolutionize it.
Today’s policyholders want smoother, faster, and effective ways to interact. But insurers continue to use 10-year legacy platforms that cloud their responses to market changes, slow their pace of business, and negatively affect customers.
Here’s what a revolutionized core looks like in an insurance practice:
The Canadian real estate market is facing higher construction & borrowing costs9 and development taxes, which contribute to higher rent prices, more vacancies and unsold units10. But a productivity boost could be the key to retaining tenants and scaling your real estate portfolio.
As digitization appears in other products and industries, today’s tenants expect personalization and efficiency in buildings, whether for personal or commercial use. An integrated real estate platform, or smart building system, can meet those expectations. But, unfortunately, less than 1/3 of real estate companies11 use integrated solutions. Similarly, Canadian building owners lag behind their American counterparts in GenAI adoption in building operations. This is largely due to a lack of technical expertise and resistance to change.
Real estate landlords must digitize and upgrade their infrastructure to deliver on the value-adds and faster responses that their tenants desire. Whether landlords implement these systems themselves or outsource to ecosystem partners, the benefits are the same. Quicker access to data from an integrated solution can deliver on more personalized services and add-ons, improve maintenance response rate, reduce vacancies, and increase overall ROI.
Here’s what you’ll accomplish with an integrated, smart building solution:
Private equity firms struggle with liquidity13 as new regulations and tariffs slow down investment choices with delayed action. Market volatility also causes investors to demand more transparency and easier access to data. As investment management businesses prepare for cost pressures, they can deliver on investor needs and speed up operations with AI and wealth tech.
Today’s investors continue to value low-cost funds14 during uncertain times. Similarly, they’re more open to alternative investments like infrastructure, private credit, and real estate, which urges firms to find new ways to meet rising demand to provide that access. With GenAI-enabled insights and personalization, IM firms can develop products and new fund structures that meet new preferences while maintaining higher net and gross profits.
Here’s how to recognize your firm is moving in the right direction:
Productivity isn’t just about time savings. Financial services businesses that translate productivity into time savings, strategic alignment, and value creation are the ones who will navigate market changes and evolved customer preferences with ease and come out on top with better returns, happier clients, and engaged staff members.
Let’s transform your financial services business.