In today's fast-paced world, attracting and retaining top talent has become a critical challenge for organisations. One innovative solution to this issue is the introduction of the ‘Deloitte Gigs’ programme, which fosters an entrepreneurial culture while providing employees with a unique opportunity to explore their passions and develop their skills. This article explores how Gigs is revolutionising the way companies attract and retain talent by offering unparalleled opportunities and support for aspiring entrepreneurs.
Gigs is a ground-breaking initiative that encourages employees to pursue their entrepreneurial dreams while maintaining their full-time jobs. With the freedom to start side businesses or non-profit organisations, employees can develop their ventures in their own time, retaining 100% ownership. The programme offers essential resources, such as guidance from experienced entrepreneurs, monthly forums for networking and team formation, and an entrepreneurship learning centre. This innovative program is designed for employees, by employees, and aims to foster a culture of innovation and creativity.
In South Africa, launching a successful start-up often requires 1-3 years of initial development before venture capital becomes a viable option. During this time, aspiring entrepreneurs need to build their products and establish market viability. However, few South Africans have the financial resources to support themselves and their teams during this phase.
This financial pressure discourages many from pursuing their dreams and contributes to the formation of weaker teams. Moreover, the high failure rate of start-ups makes leaving a stable job, to start or join one, an unaffordable risk for most individuals.
Gigs allows employees to test their start-up ideas, or join others' ventures, while retaining their full-time jobs. This risk-free approach enables individuals to invest their spare time into entrepreneurial projects without compromising their financial stability or personal lives.
Participating in Gigs also provides valuable experience and enhances employees' resumes. With access to over 5,000 (within Deloitte that is) intelligent and skilled colleagues who can offer their expertise for free (with the promise of downstream rewards), Gigs participants benefit from a diverse and talented pool of resources. This support system eliminates the time pressure typically associated with start-up development.
Gigs offers a unique opportunity for employees to collaborate, expand their networks, and enhance their skills. This team-based approach, currently unavailable through any employer ither than Deloitte, gives participants a significant advantage over other South African start-ups.
The zero-risk nature of Gigs is unprecedented, allowing individuals to make multiple attempts at launching successful ventures, something that few can afford in traditional start-up environments. Currently, no other employer can match the comprehensive support and extensive resources available through the Gigs program.
In conclusion, Gigs will revolutionize the way companies attract and retain talent by offering a unique entrepreneurial experience that empowers employees and fosters innovation. By providing a risk-free environment for aspiring entrepreneurs to explore their passions, develop their skills, and collaborate with like-minded individuals, Gigs has become a game-changer in the competitive landscape of talent acquisition and retention.