State of the US consumer: April 2025
Price uncertainty continues but pocketbook conditions hold steady
Article
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3-min read
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30 April 2025
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Deloitte Center for Consumer Industry | Deloitte Center for Global Economic Research
Key insights about US consumers from Deloitte’s ConsumerSignals
- Deloitte’s financial well-being index rose 2.5 points in March to 102.4—slightly recovering from a two-month drop (figure 1).
- Price expectations continue to rise. Expectations of rising prices are particularly widespread for groceries but eased slightly in March for gas (figure 2).
- Spending intentions for nondiscretionary categories continues to climb higher, largely driven by housing and utilities (figures 3 and 4).
- Meanwhile, discretionary spending intentions remain below the 2021 baseline but are holding higher than 2023 and 2024 lows (figure 3).
BY
Stephen Rogers
United States
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