In recent years, one of the main ambitions for organisations is to become data-driven. These organisations aim to collect data and generate insights from descriptive analyses, which can be interpreted, and be acted upon. Nowadays, data has become available from a wide variety of sources. In addition, techniques in the field of analytics have become more advanced with technologies such as AI enabling predictive and prescriptive analyses. Moreover, end-users have become more demanding when it comes to usability of business intelligence solutions. These changes add another dimension of complexity to today’s analytics solutions and have led to front runners reviewing the way they craft and deploy their analytics solutions.
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