Digital transformation is the use of technology to radically improve the performance or reach of an organisation. In a digitally transformed business, digital technologies enable improved processes, engaged talent, and new business models.
Achieving digital transformation isn’t driven by mastery of the technologies, but by the ability to articulate the value of digital technologies to an organisation’s future. A clear digital strategy, backed by leaders who can foster a culture of embracing change, is critical to the digital reimagining of an organisation.
While digital strategy is unique to each company, digitally maturing organisations often share some common traits:
Now is the time to invest in Digital Enablement Change Management.