Pete Giorgio is a principal with Deloitte Consulting LLP. He leads Deloitte’s US Sports practice, serving multiple sports clients including the US Golf Association, NBA, US Tennis Association, and US Olympic Committee. Giorgio’s main areas of focus are strategic growth, customer acquisition, digital transformation, innovation, organization transformation, new business operations and implementation, and cross-unit integration. He is based in Belmont, Massachusetts. Connect with him on Twitter at @petegiorgio and on LinkedIn at www.linkedin.com/in/petegiorgio/.