The proliferation of capital solutions is certainly good news for family enterprises, as it affords them greater creative license; however, proper timing is an important consideration to take full advantage of these options, as both internal and external factors play a role.
Within the business, leadership transitions, pending distribution requirements, and major initiatives may help determine the optimal time to execute a capital acquisition. Likewise, environmental factors such as economic trends, the political landscape, and workforce issues are also key considerations that can elevate one solution over another at a moment in time. Also, companies should factor in the time it takes to build key relationships with funders.
Just as an owner spent time building a relationship of trust with their original lender, it’s important to build relationships to gain access to the non-bank capital providers. This is where a capital needs assessment can helpIt helps business and family leaders determine their capital-raising goals and priorities, assess optimal timing, and explore funding options—all in preparation for accessing future capital. With family enterprises, capital needs assessments encourage family members to talk about the needs of first-, second-, and even third-generation family members to help ensure quick, well-informed decisions can be made when needed.
“The capital needs assessment can be the trigger that gets family members to better understand, from a strategic perspective, what the potential needs of the family and the business are” says Max Hughes, a senior vice president with Deloitte Corporate Finance LLC.
Capital needs assessments can also reveal possibilities family businesses may have previously ruled out due to assumptions of ineligibility. “We’ve seen many situations in which companies get excited when they learn they can finance an acquisition that’s larger than they would have thought while simultaneously taking chips off the table.” Deering says.
As the interests and priorities of family members evolve, a capital needs assessment may also help alleviate building pressures, such as when a family member who may have substantial equity in the business wants to move on. It might also pinpoint an overlooked issue needing to be rectified, as in the case of a family enterprise that needs a new debt structure to transfer it from one generation to the next or to redeem a shareholder who passed away.
“Sometimes the point of the assessment is to get ahead of issues before they snowball into bigger ones,” Hughes says. “In other cases, assessments help ensure that businesses aren’t needlessly limiting their options due to a lack of awareness of what’s possible.”
When a capital needs assessment identifies a near-term need, the family enterprise should explore the pros and cons of each capital alternative, including the cost of capital versus its flexibility. They should also understand real-time pricing from a wide variety of sources and have relationships to connect with lenders to execute the transaction.
Ultimately, if it’s the family’s desire to remain a family enterprise, understanding and evaluating its liquidity options allows the family to remain in control of the trajectory of the business and meet the needs of current and future generations.