Evolution of digital assets
Performance Magazine (PM): As the leader of Fidelity Digital Assets, tell us about the business growth and where you and other digital business participants are focusing?
Mike O’Reilly (MO): Fidelity Digital Assets focuses on crypto custody and execution services for institutional and retail clients. Fidelity Digital Assets is different from Fidelity Digital Asset Management, which, under SEC approval, has launched ethereum and bitcoin ETPs. Looking at the digital asset marketplace, there has been evolution with increased investment, understanding, and knowledge across the institutional space. Trust and the breadth of offerings continue to be important to be successful among digital asset investors.
PM: What is your view of the overall digital asset marketplace including where it started and its continued potential and opportunities?
MO: The digital asset ecosystem has evolved significantly over the past decade, transitioning from niche markets to mainstream financial instruments. Initially, digital assets like Bitcoin were primarily used for speculative trading and as an alternative to traditional currencies. As the market matured, a variety of digital assets emerged, including ethereum, which facilitates transactions on decentralized applications, and stablecoins, which are pegged to fiat currencies (currencies that are issued by a central bank and do not have intrinsic value or backing by physical commodities) to reduce volatility. The financial ecosystem has expanded to include retail and wholesale central bank digital currencies (CBDCs) to facilitate cross-border payments within financial systems. The tokenization of real-world assets is seen as the next evolutionary step, accompanied by growing regulatory scrutiny and the need for robust risk management frameworks to mitigate potential market dislocations.
In terms of where Fidelity started in this space, the Fidelity Center for Applied Technology (FCAT) started looking at blockchain technology and networks back in 2014. They focused on innovation in the marketplace and how their clients would interact with innovative products. One such marketplace opportunity was the custody business, and from that idea, Fidelity Digital Assets was launched in 2018.
The key is to continue to innovate with investors to meet their needs but always know that they are a traditional financial services player that needs to get comfortable with continued innovation. There has been a focus on understanding and knowledge in the institutional space, which is good for the industry and the asset class. According to the Fidelity Digital Assets 2023 Institutional Investor Digital Assets Study, 67% of investors plan to buy or invest in digital assets in the future. That is an important maturity measure.
PM: Are there key offerings that are commonly requested from your user base—retail or institutional?
MO: We really try to meet each customer where they are, as that builds trust. Clients want the same interaction that they would have with any other part of a financial services organization. In order to meet investor expectations, organizations must be able to address key questions such as “What is the breadth of the product offering?”, “How many coins are you offering?”, “What are the right assets to invest in?”, and “What is the quality of your execution services?”
There is currently a retail and institutional divide in the marketplace. Institutional is a big market. We assess what a hedge fund wants versus corporate versus endowment versus ETPs. Clients have different viewpoints around quality, custody, the ability to generate yield, and the ability to protect your balance sheet so you don’t have to deposit across too many firms. It is different depending on what sector of institutional marketplace you are servicing. For retail, the goal was to tailor to what Fidelity’s existing clients want. The reason we turned the retail platform on is because we received feedback that people (retail investors) were buying crypto in other places but would have preferred to do business with an organization they already have a relationship with and trust.
PM: In the digital assets ecosystem, what risks need to be managed to have a successful offering and/or platform?
MO: This is often top of mind for customers thinking about getting into digital assets. Educating clients is still a priority, and we continue to invest in helping organizations to understand the underlying assets, the potential risks, and why an investment could be right for them. We are still in early days. It takes time for any asset class to be normalized and understood. A more efficient marketplace will evolve more broadly over time.
From the perspective of the sponsor or service offeror, education internally is important. You should understand the control environment if you want to build a product offering that is institutional grade. Talk to boards, risk departments, compliance departments, legal departments within your organization. More mature organizations often have committees for new products that have a defined level of risk tolerance. It is important that these types of committees are comfortable with the risk associated with digital assets. Be clear and articulate with the appropriate business line. There is just heightened sensitivity around digital assets. Intentionally, firms have set up operational processes for digital assets to look a lot like what they do for non-digital products and services. This includes front-, middle‑, and back-office similarities, as well as client onboarding protocols and distribution channels. As a result, a lot of processes for digital assets align with other asset classes. For example, some organizations have a books-and-records platform that functions as a dual-entry accounting platform, and there are controls around certain levels of movements. This platform and set of controls can be used to account for digital assets, as well as for other asset classes. There are differences in the processing of digital assets, but there are a lot of things that can be the same too.
Investor perspectives and opportunities
PM: What are your thoughts around distribution/future investors—institutional, retail, endowments, etc.? Where do you believe the puck is going? Who might the current/future influencers be to the ecosystem?
MO: As mentioned, 67% of institutions said they will bring this investment type into their investment portfolio. The retail side has seen positive growth, and younger investors are noticing this growth, which could help drive the success in the space as well. Regardless of the strategy employed, a custodian is critical for those that lack the expertise or desire to make the significant investment in self-custody required by institutions.
PM: What is the future role of staking? What are the roadblocks?
MO: Staking is important to the overall ecosystem. It continues to be an integral part of the ecosystem. For roadblocks, it can depend on what you are talking about in the institutional marketplace. The risk appetite and the understanding of a firm can drive much of their decision making on staking. Large institutional players want to generate yield, so staking can be used as a mechanism for them.