In this fourth episode of The Inside Track, we will show you how to be prepared so you will be able to respond to market changes swiftly.
The idea that business leaders must count on their gut feeling to be successful is completely outdated.
Today, we see that this approach is no longer viable. Those who have access to Real Time and Predictive Data will have a competitive advantage and stay ahead of the market.
Data is a buzzword that appears in lots of communications, but what makes it so crucial today? Julien Morret, Director SAP Data and Analytics at Deloitte, quotes his global COO Jan Waals who says ‘Data is the heartbeat of a digital economy, and the quality of data has a major impact on expected business results’. Julien strongly believes that strategic business decisions should not (only) be inspired by gut feelings but should be based on facts. Accurate data can support new levels of automation, forecasting and decision-making.
According to the Belgian Readiness Report 46% of Belgian companies use real-time data on a daily base to make strategic decisions. Yet many organisations struggle to use their data for insights and intelligence.
Data First is a mindset rather than a methodology. It is never too early to start working with data. Therefore, it is extremely important to talk to the business and find out their needs, before designing your data models. You need to make sure the business understands the goals they want to achieve and identify the right stakeholders.
Julien Morret has seen too many projects that were not aligned with operations. He explains the risks:
In today’s uncertain times, decision makers need more than ever to be able to rely on reliable data for agile decision making in order to stay ahead of competition.
Frederik Van Holle, Partner, SAP Data & Analytics
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