Matthew Adendorff

Matthew is a Partner within the Monitor Deloitte practice. He has 12+ years experience in Corporate Innovation, Growth Strategy, Design Thinking and New Venture creation.

An entrepreneur first, Matthew has successfully built and scaled 2 companies - most recently was Fusion Labs, which was acquired by Deloitte. Combining his entrepreneurial mindset with deep commercial experience gives him the ability to tackle complex business problems for his clients. This blend of capabilities, allows him to shape and lead business transformations, develop products, services, and strategies that balance customer desirability, commercial viability and technical feasibility.

Matthew has led engagements and the launch of new ventures across South Africa, and APAC in industries ranging from Education, Telco, FSI & Public Sector and Construction. He is often called upon by large corporates to (1) help them structure and build capabilities for strategic innovation, (2) find and lead high impact venture opportunities.