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China's Place in Corporate Innovation Strategy

Deloitte Dbriefs | China Issues

Start date and time

September 12, 2013 11:00 AM

End date and time

September 12, 2013 12:00 PM

Time zone:

(GMT-05:00) Eastern Time (US & Canada)

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Host: Chris Cooper, Partner - Deloitte & Touche LLP
1 Intermediate CPE Credit: Specialized Knowledge & Applications 

Nearly every multinational is looking to China as a potential source of innovation. Hundreds of R&D centers have been established already with growing expectations for scientific and technological breakthroughs. What are practical considerations for integrating China into a global innovation strategy? We'll discuss:

  • The conscious, structured choices around products, services, and customer engagement that underpin high-potential innovation strategies.
  • The latest trends and policy shifts shaping the environment for innovation in China, including indigenous innovation and competitiveness policy.
  • Challenges awaiting multinationals, including winning the war for talent, intellectual property protection, and successful customization of products and services.

Learn about China's changing role in corporate innovation strategy.

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