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Making Money Work for You

Redeploying cash to drive growth in technology companies


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Many technology companies today have built up cash reserves and stepped up their cash coffers at an unprecedented rate. The choice of where to deploy cash presents a unique opportunity and challenge to the tech sector. While other industries are constrained by market structure, competitive intensity, commodity prices, or global capacity, technology is an inherent growth industry with a surfeit of investment opportunities.

For technology companies that consider investing in organic, inorganic, or capitalization levers, we present a novel framework that captures three primary business criteria to help prioritize investments to maximize topline revenue growth — strategic, operational and tax/financial.

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Meet our authors:

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Eric Openshaw
Vice Chairman and U.S. Technology,
Media & Telecommunications leader,
Deloitte LLP

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Preeta Banerjee
Senior Manager, Market Insights
Deloitte Services LLP

 

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