A catalyst for strategic transformation
We might think of resilience as the ability to go beyond simply responding and recovering from un-expected challenges, to growing and evolving in ways that create more value in the future. Rather than merely ‘bouncing back’ to where we were before, we should look for new ways to interconnect our activities and thrive. This means looking ahead, challenging our basic assumptions about what business we are really in and anticipating opportunities that no one has yet seen. This can be a daunting prospect in ‘normal’ times, but the context of the pandemic might provide the stimulus we need to seize the moment.
Accelerating towards the future
Looking ahead gives us the vantage point to assess the impact that matters today then focus on actions that accelerate us towards opportunities that will enable to thrive in the future. Identifying where has the pandemic has been most disruptive to our business can also help pinpoint areas for focused change initiatives. For example, if demand for a key product is falling, this might provide the opportunity to test radical new approaches to flexible product delivery using new ecosystems that can customise solutions to meet specific customer needs. Such targeted initiatives can deliver tangible impact quickly, at minimal cost, while helping us to learn faster.
The greatest danger in times of turbulence is not the turbulence itself, but to act with yesterday’s logic.
– Peter Drucker