Introducing Deloitte Digital's Design Experience Index
Good design is good business. See how your design practices stack up against your competitors with Deloitte Digital's dxi.
It’s no secret – design-led companies win with faster growth, greater loyalty and higher returns.
But how can we measure an organisation’s digital experience maturity and corresponding business impact?
Enter Deloitte Digital’s dxi. Developed through research with 250+ companies across 6 sectors, dxi is a structured framework that you can use to benchmark your organisation’s design impact and unlock growth opportunities.
Experience design turns human-centered moments into business momentum.
Companies that prioritise design as a process, strategy or culture perform 1.5x better than companies that don’t
50% of customers say they’re more loyal to design-led companies
80% of customers are willing to pay more for a better user experience
Every $1 invested in experience design results in a $100 return
Experience Design improvements increase customer retention by 5%
Companies that invest in their customer’s experience see 32% increase in cross-selling and up-selling
Source: Adobe, Salesforce, Harvard Business Review, Forrester & Keap
