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Edges of Southeast Asia Second Edition

All disruptions emerge from an Edge. Scroll down to discover the Edges of Southeast Asia.

Business Strategies of Tomorrow’s World

 

All disruptions emerge from an ‘edge’; from the boundaries of what is dominant or ‘core’ today.

As Southeast Asia has undergone rapid transformation, businesses and governments alike are increasingly engaging with the opportunities and challenges presented by increasing technological dissemination, accelerating climate change, and resource sustainability.

Published in collaboration with our partners at the Singapore Economic Development Board and the US-ASEAN Business Council, the Edges of Southeast Asia Second Edition seeks to highlight bright spots of innovation in the region, and identify how these organisations are revolutionising their respective fields.

This is achieved by the introduction of six business strategies, featuring business models that can inspire other companies and innovators, regardless of industry. These models have been tested in real-world competition, and serve as examples of business models with significant, measurable impact.

Activating Dormant Utility


This strategy is about uncovering the untapped potential of seemingly dormant resources. By activating and unlocking their hidden potential, it reimagines the use of existing assets in innovative ways to serve new, often unexpected purposes.

 

Points to ponder:

 

  • What are existing assets or resources that might be overlooked?
  • In what innovative ways can we repurpose these dormant assets to meet new or unforeseen needs?

 

Edges featured under this strategy:

 

Bike Scouts | BillionBricks | MFast | SuperFreeze | Xinterra

Refocusing on Humans

 

This strategy is about creating business value by elevating the traits that make us human. This approach realigns operations, products, and services with these traits – after all, humans are at the centre of all businesses. A refocus on these traits can help to inspire a future that is good for all.

 

Points to ponder:

 

  • How can we realign our operations, products, and services to better elevate our human values?
  • What strategies can we implement to ensure that our focus on human traits inspires a future that is beneficial for all stakeholders involved?

 

Edges featured under this strategy:

 

Hijra | Jollibee | Nusantara | Tsao Pao Chee

Unlocking Market Power

 

This strategy explores the unseen or neglected corners of the market landscape, identifying opportunities where others see none. By pioneering new concepts or leveraging innovative mechanisms, it unlocks the latent power of markets, creating value where it was previously overlooked or deemed impossible.

 

Points to ponder:

 

  • In what overlooked or neglected areas of the market can we find opportunities to create new value or innovation?
  • How can we pioneer new concepts or leverage innovative mechanisms to unlock the latent power of these markets?

 

Edges featured under this strategy:

 

Growsari | Inspirasi | Jasberry | PCX

Establishing Regenerative Systems

 

Transforming ideas into action. Exemplifies resilience and adaptability, learning from both successes and failures to achieve real-world impact. 

 

Points to ponder:

 

  • What are the specific actions we can take to transform our current systems into ones that create a net-positive benefit for the environment and its communities?
  • How can we measure the impact of these regenerative systems to ensure they are contributing positively beyond mere sustainability?

 

Edges featured under this strategy:

 

A Little Wild | GINLEE | Potato Head

Tinkering First-hand

 

Transforming ideas into action. Exemplifies resilience and adaptability, learning from both successes and failures to achieve real-world impact.

 

Points to ponder:

 

  • How can we foster a culture that encourages experimentation and hands-on engagement with new ideas or technologies?
  • What processes can be implemented to ensure that learnings from these first-hand tinkering experiences are leveraged for innovation and disseminated across the organisation?

 

Edges featured under this strategy:

 

Crown Digital | Toyota Mobility Foundation | VinAI

Innovating from the Tech Edges

 

Directing resources to the fringes of a business targets low-investment, high-growth opportunities. This approach has the potential to reshape and transform the entire organisation. Here, the spotlight is on the edge ideas which leverage technological frontiers.

 

Points to ponder:

 

  • What is happening on the edges of our industries that have the potential to fundamentally transform our business?
  • What strategies can we employ to scale these edge opportunities in a way that allows us to reinvent our core business practices?

 

Edges featured under this strategy:

 

audax | NUHS | Ricult | UrbanMetry

About Deloitte Southeast Asia Center for the Edge

 

All disruptive innovation starts from an edge – radical technologies, edgy start-ups, innovative business models, alternative culture, and courageous mavericks. Deloitte Center for the Edge Southeast Asia explore these edges, develop frameworks and insights on how these edges will change the world, and partner with leaders to chart pathways into the future. We are a trusted advisor to the next generation of change-makers in understanding and navigating edge topics.

 

Learn more

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