Join our webinar to explore where AI is delivering measurable return on investment across Europe and Middle East, how organizations are realizing value in practice, and what distinguishes those that successfully scale AI.
The discussion is grounded in insights from Deloitte’s latest European market survey, drawing on perspectives from 15 countries to highlight real-world patterns, challenges, and success factors.
During the session, we will explore:
How organizations are translating AI adoption into measurable business value and ROI
AI investment trends and what they signal about strategic priorities
The role of executive leadership in shaping AI outcomes
Where AI is most commonly applied today: efficiency, cost optimization, and new value generation
Talent readiness and its role in scaling AI initiatives
Key factors influencing the transition from operational use cases to broader business transformation
Company owners and board members evaluating the role of GenAI in their organizations
Business leaders and COOs responsible for delivering results in their domains
CFOs and digital transformation leaders
Heads of innovation, strategy, data, IT, and enterprise transformation initiatives
Jan Michalski, Partner, GenAI CE Leader
Monika Matysiak-Szymańska, Partner, Talent Leader for Poland, Baltic and Ukraine Cluster
Stefan Ivić, Partner, AI & Data Leader, Deloitte CE
Radosław Całka, Partner Associate, Deloitte CE
Richard Horton, Director, Deloitte Insights Executive Director EMEA