My purpose is to bring about more equitable futures for Aotearoa. With a background in LGBTI+ community leadership, I am a champion for justice and inclusion and I am particularly passionate about uplifting our most marginalised groups. I bring a values and purpose led approach, and support organisations to embed that same authentic commitment to values and purpose.
I draw on a unique mix of disciplines including experience in corporate strategy, service design and community development to find the sweet spot of innovation that balances desirability, feasibility and viability. There is an important role for business to address the widening inequities in society and I am excited by the growing appetite for organisations to lean into this. Organisations need to bring everyone on this journey, and take the time to build a common understanding of how their unique values and purpose translate into broader social and environmental issues.