Morris is a seasoned strategy consultant who leads the Customer Strategy practice at Monitor Deloitte in The Netherlands. He is a passionate believer of data-driven decision making and is considered one of the thought leaders of Generative AI within the Consumer Industry.
With over 10 years of experience, Morris has collaborated with consumer leaders across the globe, driving impactful engagements focused on deriving actionable strategies from data and analytics. As we enter the age of (Gen)AI, Morris is filled with excitement about the immense possibilities and critical considerations that this technology brings.
Morris's accomplishments extend beyond his professional role. He is a respected researcher and has authored three influential studies, including a highly recognized publication on Connected Stores. This study received media attention and Morris had the opportunity to present his findings at NRF '18 in New York. His deep analytical expertise, financial acumen, and unwavering customer focus make him a valuable asset to any organization seeking to drive business growth and enhance customer satisfaction.
Outside of work, Morris embraces his passion for exploration, immersing himself in different cultures through travel. He also seeks adventure through his motorcycle rides, hits the slopes for thrilling skiing experiences, and appreciates the bold designs of brutalist architecture. To maintain focus and physical fitness, Morris trains in the sport of boxing.