Dramatic transformation forces demand new approaches for organisations, careers and the future of work.
New York, 28 February 2017 — Driven by the ongoing digital revolution and demographic, political and social forces, almost 90 per cent of HR and business leaders rate building the organisation of the future as their highest priority. In its 2017 Global Human Capital Trends report, “Rewriting the rules for the digital age,” Deloitte issues a call-to-action for companies to completely reconsider their organisational structure, talent and HR strategies to keep pace with digital disruption.
“Technology is advancing at an unprecedented rate and these innovations have completely transformed the way we live, work and communicate,” said Josh Bersin, principal and founder, Bersin by Deloitte, Deloitte Consulting LLP. “Ultimately, the digital world of work has changed the rules of business. Organisations should shift their entire mind-set and behaviours to ensure they can lead, organise, motivate, manage and engage the 21st century workforce, or risk being left behind.”
With more than 10,000 HR and business leaders in 140 countries weighing in, this is Deloitte’s largest and most extensive Global Human Capital Trends survey to date. The hallmark study – in its fifth year – reveals that leaders are turning to new organisation models, which highlight the networked nature of today’s world of work. However, as business productivity often fails to keep pace with technological progress, Deloitte finds that HR is struggling to keep up, with only 38 per cent of HR professionals rating their capabilities as “good” or “excellent.”
“As technology, artificial intelligence and robotics transform business models and work, companies should start to rethink their management practices and organisational models,” said Brett Walsh, global human capital leader, Deloitte Global. “The future of work is driving the development of a set of ‘new rules’ that organisations should follow if they want to remain competitive.”
Building the organisation of the future demands a team approach and talent-centric focus
As the workforce evolves, organisations are focussing on networks of teams, and recruiting and developing the right people is more consequential than ever. Survey respondents point to talent acquisition as one of the biggest issues organisations face, with 81 per cent of companies citing it as “very important” or “important.”
However, while Deloitte finds that cognitive technologies have helped leaders bring talent acquisition into the digital world, only 22 per cent of survey respondents describe their companies as “excellent” at building a differentiated employee experience once talent is acquired. In fact, the gap between talent acquisition’s importance and the ability to meet the need increased by 14 percentage points over the last year.
It is critical to take an integrated approach to building the employee experience, with a large part of it centring on “careers and learning,” which rose to second place on HRs’ and business leaders’ priority lists, with 83 per cent of those surveyed ranking it as “important” or “very important.” Deloitte finds that as organisations shed legacy systems and dismantle yesterday’s hierarchies, it’s important to place a higher premium on implementing immersive learning experiences to develop leaders who can thrive in today’s digital world and appeal to diverse workforce needs.
The importance of leadership as a driver of the employee experience remains strong, as the percentage of companies with experiential programmes for leaders rose nearly 20 percentage points from 47 per cent in 2015 to 64 percent this year. Deloitte believes there is still a crucial need, however, for stronger and different types of leaders, particularly as today’s business world demands those who demonstrate more agile and digital capabilities.
Organisations should capitalise on digital HR for a 21st century workforce
As organisations become more digital, leaders should consider disruptive technologies for every aspect of their human capital needs. Deloitte finds that 56 per cent of companies are redesigning their HR programmes to leverage digital and mobile tools, and 33 per cent are already using some form of artificial intelligence (AI) applications to deliver HR solutions.
“HR and other business leaders tell us that they are being asked to create a digital workplace in order to become an ‘organisation of the future,’” said Erica Volini, principal, Deloitte Consulting LLP and national managing director of the U.S. human capital practice. “To rewrite the rules on a broad scale, HR should play a leading role in helping the company redesign the organisation by bringing digital technologies to both the workforce and to the HR organisation itself.”
Deloitte found that the HR function is in the middle of a wide-ranging identity shift. To position themselves effectively as a key business advisor to the organisation, it is important for HR to focus on service delivery efficiency and excellence in talent programmes, as well as the entire design of work using a digital lens.
Organisations should better understand their employees and how their jobs are being reinvented
The trends in this year’s report show signs of reinvention on all fronts, including jobs themselves. Organisations should approach external talent, robotics, cognitive tools, and AI systems as the “new, augmented workforce.” This year, 41 per cent of respondents reported having fully implemented or having made significant progress in adopting cognitive and AI technologies within their workforce. But, only 15 per cent of global executives report they are ready to manage a workforce with people, robots and AI working side by side — the lowest readiness level for a trend in the five years of the Global Human Capital Trends survey.
While many jobs are being reinvented through technology and some tasks are being automated, Deloitte’s research shows that the essentially human aspects of work – such as empathy, communication and problem solving – are becoming more important than ever.
This shift is not only driving an increased focus on reskilling, but also on the importance of people analytics to help organisations gain even greater insights into the capabilities of their workforce on a global scale. However, organisations continue to fall short in this area, with only 8 per cent reporting they have usable data and only 9 per cent believing they have a good understanding of the talent factors that drive performance in this new world of work.
“This represents one of the biggest opportunities for the HR organisation,” said Volini. “To be able to rewrite the rules, HR needs to prove it has the insights and capabilities to successfully play outside the lines.”
About The Human Capital Trends report:
The 2017 survey is our largest and most extensive to date, with input from more than 10,400 business and HR leaders across 140 countries. Twenty-two per cent of respondents were from large companies (more than 10,000 employees), 29 per cent from medium-sized companies (1,000-10,000 employees), and 49 per cent from small companies (fewer than 1,000 employees). Respondents from the Americas accounted for 31 per cent of the total; Europe, Middle East and Africa contributed 51 per cent, and Asia Pacific 18 per cent. Respondents represented a broad cross-section of industries, including financial services; consumer business; technology, media and telecommunications; and manufacturing. Sixty-three per cent of the respondents were HR professionals, with other business executives comprising 37 per cent. C-level executives accounted for 30 per cent (more than 3,100) of the respondents.
About Deloitte’s Human Capital Practice
Deloitte helps organisations effectively manage their human capital to drive business growth. This is done by leveraging advanced analytics to develop talent management and business-driven HR strategies to deliver results. A leader in human capital consulting, Deloitte brings the effective combination of business, industry and HR knowledge, Bersin by Deloitte research, products (AccessEdge, ConnectMe, CulturePath, LaborWise) and capabilities of a multidisciplinary professional services organisation and global network. For more information, please visit the Deloitte Human Capital Consulting site.