Transfer Pricing trends in the Middle East through the lens of Generative AI

AI-powered tools are transforming the tax and transfer pricing environment in the Middle East, enhancing the delivery of its services across diverse industries and sectors. However, despite its promises, the tool does also present its own set of challenges. 

In light of this, we have developed an article that explores the profound impact of AI on the regional tax and transfer pricing landscape, providing an understanding of how its potential can be harnessed to optimize offerings in this domain. 

Some of the key topics that it covers include: 

• Insights shared by leading AI platforms on the emerging trends in the regional landscape and their limitations
• Distinguishing between the genuine potential of AI and unrealistic expectations
• Best practices for harmonizing AI capabilities with human expertise to improve efficiency within the field of tax and transfer pricing.