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State of AI in the Middle East

The Perfect Storm: A perspective on unlocking AI's value in Middle East

From leading use cases being implemented to barriers hindering wider adoption, the report sheds light on the key trends shaping the AI landscape in the Middle
East

Organizations across the Middle East are accelerating their AI investments at an unprecedented rate, yet many are missing the crucial building blocks to unlock its full potential. Over 80 percent of organizations feel the intense pressure to adopt AI, but nearly half struggle with a shortage of talent and technological capabilities necessary for successful scaling. This high-pressure environment, coupled with significant investments and a lack of readiness in talent and infrastructure, is creating a perfect storm for Middle Eastern organizations, with a third not seeing any returns from their AI initiatives.

Our research indicates that while AI offers tremendous opportunities for organizations in the Middle East, achieving success demands a robust foundation in talent, technology, and strategic capabilities. To thrive, organizations must strengthen these core areas while keeping up with the region's ambitious AI adoption pace.

Deloitte’s 'State of AI in the Middle East Report' offers a timely and insightful snapshot of how businesses in the region are navigating the rapidly evolving AI landscape, with a particular emphasis on the transformative potential of Generative AI (GenAI). Despite the mounting pressure on business leaders in the Middle East to adopt AI and ramp up investments, the report reveals a critical disconnect between their ambitious goals and the availability of the necessary talent and tools.

By offering this comprehensive perspective, this report aims to empower business leaders in the Middle East with the insights required to navigate the complexities of AI adoption. It provides the knowledge needed to make informed investment decisions and unlock AI's transformative potential for their organizations. Armed with this information, organizations can successfully steer through the perfect storm surrounding them and emerge victorious.

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