2024 Deloitte Middle East Impact Report

Mutasem Dajani, CEO, Deloitte Middle East

Welcome to the Deloitte 2024 Impact Report for the Middle East.

This past year has taught us all a valuable lesson in perseverance. We have faced economic uncertainties, climate change challenges, and geopolitical conflicts. Yet, through adversity, we’ve learned that resilience is something we can all strive for. Working together and focusing on solutions to some of our most pressing challenges provides us with a sense of shared purpose. The power of collective action is immense—it holds the key to innovation, creative thinking, productivity, reminding us that progress and growth often come from collective effort as opposed to individual action.

Business 

This year’s Impact Report reflects on many of Deloitte Middle East’s successful endeavors, of which we are incredibly proud. From fuelling growth in the private sector, driving business innovation through the use of Generative AI, to forming strategic collaborations with reputable partners and paving the way for profitable sports club privatization, 2024 has been a dynamic and pivotal year. These successes not only highlighted our commitment to encouraging sustainable growth and innovation, but also strengthened our position in shaping the future of industries in the region. As we look ahead, we remain dedicated to creating lasting impact, expanding our partnerships, and continuing to tackle challenges with resilience and progress.

Social 

Over the past year, Deloitte Middle East has run a host of transformative programs aimed at empowering the community and supporting future-ready talent. From the Zeytoun Program, which brings together multiple humanitarian and refugee support efforts, to Cyber Heroes, where school students learn to navigate the digital world safely - our initiatives continue to strengthen and help shape the next generation and support purpose-led initiatives. Furthermore, our #iVolunteer Movement is encouraging a culture of community engagement and volunteerism, furthering Deloitte's mission to drive meaningful change. 

Environment

Deloitte Middle East recognizes that shaping a better future where progress aligns with the wellbeing of people and the planet we inhabit, requires attention, collaboration and continuous improvement. Through several initiatives we aim to empower others to contribute to a green economy. This year, Deloitte collaborated with the Institute of Environmental Management and Assessment (IEMA) to develop and deliver green skills training designed to equip people with the skills and knowledge they need to excel in a future driven by sustainability. We firmly believe that true leadership lies in confronting global challenges with purpose and innovation. Sustainability is not a separate agenda – it is the foundation for securing a more resilient future. There are limitless ways we can all make a difference by acting with intention, investing in solutions that create a shared value for generations to come, and inspiring others to do the same.

I hope you enjoy reading the stories that make up this 2024 Deloitte Middle East Impact Report, and I look forward to sharing more next year. 

Mutasem Dajani, CEO, Deloitte Middle East