Many organisations lack the Data readiness and have their customer Data sitting in various silos. Without harmonised enterprise Data in place, they cannot fully leverage AI to enhance customer experiences. Data unification, insight and democratisation are among the biggest challenges organisations face in delivering optimised customer experiences. Together, Deloitte Digital and Salesforce connects your Sales, Service, Marketing and other enterprise customer Data, establishing a single source of truth for your customer and account Data and activating this Data. With Salesforce Data Cloud, you can effectively segment customers and deliver personalised experiences across multiple channels and touch points, meeting their needs and elevating overall engagement.
Deloitte Digital capabilities
As a leader in customer Data strategy and integration , Deloitte Digital draws on its extensive experience in customer relationship management and marketing technology. From designing experience Data architecture to optimising Data management and integrations for customer experiences, Deloitte Digital helps you to identify the most compelling use cases and shape winning customer engagement strategies.
Our ability to combine deep sector-level understanding of the business along with broad cross-functional capabilities help clients navigate the transition from experimentation to adoption at scale. Our set of Data Cloud accelerators enables you to move quickly and efficiently without compromising creativity, empowering you to stay ahead in a quickly evolving landscape.
A deep understanding of the Customer Data + AI + Privacy ecosystem is necessary to help design key data integrations and Deloitte is positioned to help clients as a leading alliance partner with companies like Salesforce, AWS, Snowflake, Databricks and more.
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