Dr. Amadeus Petzke

Dr Amadeus Petzke is a partner in the strategy consultancy Monitor Deloitte in Berlin and is responsible for pricing.

With two decades of experience in strategy consulting, pricing and revenue management as well as commercial excellence, he supports companies across various sectors from industrial goods, chemicals, engineering, technology, automotive, building materials, services, financial services, healthcare and medical technology, transport, tourism, retail and consumer goods. His focus is on top line driven transformations from strategy development to implementation. He specialises in enabling companies to sustainably increase their results. He and his team are currently researching and developing approaches to monetise new digital products and services and are working on solutions to successfully commercialise sustainability and sustainable products for companies and their customers.