WEBVTT
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Us consumers say they want health information
from sources they can trust,

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and for a growing number that does not include
generative AI.

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In a 2024 survey, we asked more than 1,000 US
consumers why they�re not using gen AI tools

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for health purposes.

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Thirty percent said they don�t trust health and wellness
information from gen AI�enabled tools.

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That�s up from 23% in 2023.

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Consumers tend to use free publicly available
gen AI tools that are designed to use general

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knowledge.
Healthcare organizations may be able to bolster

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trust by being more transparent with consumers
and providing them with gen AI tools designed

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specifically for health care.