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Hello and welcome to today's session today.
We're here to talk about intelligent business

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operations and the future ready organization
going beyond operational efficiencies to

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transform the entire business.

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My name is Paul Nashwa and I'm a principal
analyst at Enterprise strategy group,

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a division of tech target and I cover
application and infrastructure modernization.

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I'm joined today by Pam Carlin, senior director
of it vendor management from Dolby Laboratories

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in just new Mo Deloitte's Enterprise Operations
as a service principal offering leader,

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Pam.
Would you like to introduce yourself?

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Yes, thank you, Paul.
My name is Pam Carlin.

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I'm senior director of it, vendor management
for Dolby Laboratories.

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Thank you, Pam.
Just new.

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Would you like to introduce yourself?
Absolutely.

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Thank you, Paul.

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My name is Jishnu Malik.
I am based out of the Orange County Office of

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Deloitte Consulting.
I'm a uh principal with Deloitte and I have had

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the privilege of serving Dolby for the last 10
years as in the capacity of a lead engagement

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partner.
Thank you, Pam.

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Thank you.
Just new.

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This is an exciting topic.
It really is uh important because a lot of

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organizations are looking for outcome based and
innovative solutions but they're also looking

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to work with trusted delivery partners to help
them drive to their own visions.

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In fact, what we see in our own enterprise
strategy group research,

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we find that 48% of respondents in our recent
cloud native survey indicate that they want to

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work with service delivery partners.
Uh This is mainly due to the acceleration of

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demands for modernization.
This is also due to,

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you know, accelerated growth for a lot of
business activities and companies that need to

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work and look to service delivery partners that
really help bring expertise,

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not only in operations but also in design,
building, implementing and transforming those

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journeys.
So with all that, let's get started on today's

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session, there's a lot here to talk about and
again, it's very exciting,

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very interesting and very relevant to today's
topics today.

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So when we see that businesses and companies
are looking to um to intelligent business

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operations, they're also looking at trusted
partners in a suite of business process tools

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uh as a service solutions to help enable
organizations to leverage holistic benefits,

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continuous improvement, automation and A I
enabled data driven insights to deliver those

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tangible business outcomes.

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While organizations are continuing to be faced
with increased pressures to achieving greater

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profitability, deliver rapid innovation and
meet accelerated compliance requirements.

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They're often dealt with outdated technology
and approaches in today's fast paced enterprise

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landscape, many organizations are are looking
at attempting achieve agility across enterprise

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operations at scale.

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But there's a new influx of tech such as A I
machine learning and automation and operational

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excellence demands reimagining the existing
processes to future proof them to stay

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resilient.
Not to mention the ongoing shortage of talent

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and the rapid evolution of technology really
requires organizations to look beyond just

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their revenue gains.
But also look for flexibility,

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adaptability, agility and the holistic
transformation processes to offset the skill

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gap in key r operation positions.
Organizations are leaning to technologies like

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automation and self-service tools and a and
basically to enable less experienced it staff

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and and basically relieve, overburdened
developers, system programmers and other it,

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operations managers, even executives of looking
at automation to help them track operational

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efficiencies and operational performance tied
to business.

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But don't take my word for it.
There's a lot of research to back this up.

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And, you know, I think I think we should hear
from Dolby to and to hear how Dolby is dealing

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with these organizational challenges.
So pam,

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the audience here will benefit from hearing
from you on these topics.

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What are your thoughts?
Uh Thank you very much.

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I appreciate that.
Um I've been with Dolby for almost 11 years and

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when I joined one of the consistent messages
that I heard from the leadership team at Dolby

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is that we really needed to have a service
delivery partner that wanted to embrace

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automation and help us drive in improvements.

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Um Our cio has always had a cloud first
strategy and approach.

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We uh 10 years ago, we had everything in SAP on
Prem.

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So we did an RFP.
We invited six vendors to bid and we awarded

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the business opportunity to Deloitte.
And I've had the pleasure of working with G for

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10 years.
Um As I mentioned, we had everything on prem

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with SAP and we wanted to drive, you know,
pieces of that to the cloud as an example.

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We were using SAP for our HR is platform.
We moved that to success factors.

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We used SAP for all of our financials.
Uh Deloitte partnered with us and introduced us

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to Black Line for closed automation.
So we implemented that uh we moved our CLM

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solution to support legal over to AUS which is
now conga so bit by bit,

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we've just migrated to the cloud and it's
helped us really embrace technology um

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throughout the company in for platforms that
are used broadly by all organizations as well

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as more point solutions.
I guess I'll say that support um finance or the

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legal organization or our cinema business.
So we couldn't have done all of that without

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Deloitte.
Yeah, Pam, we're seeing a lot with our research

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as well that aligns to that modernization
strategy.

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It really does come down to what you know, how
organizations are moving forward and,

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and working with uh service delivery partners
in order to achieve those goals and,

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and just you, I'd love to get your perspective
are you seeing the same trends?

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Yeah, I mean, uh Absolutely. Yes.

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Um I think as the marketplace has moved along
and it,

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you know, it, it's accelerated, right?
The change that was there 20 years ago,

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today's change is much faster.

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Um You know, pam listed a whole lot of uh
platform changes that we did because,

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you know, all we had is, you know, cloud first
best of breed by,

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you know, policy to follow.

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Um Now that's easier said than done when you uh
apply the people component to

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it.
Um Dolby's core business is in delivering the

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the the sound and video experience to to the
marketplace and trying to have an it department

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that can keep up and go through all these
changes uh needs a partner like us.

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And I think the um the, the thing that we are
collectively proud of is um

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we were able to deploy teams that met the
operating expense objective to start with.

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But then as we moved along, we kept changing
the team that learned to this

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business and was able to deliver on new
platforms without changing the the the

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spend and the cost premise.
So that way what happened is the business got

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to do what they, what they needed to do um
almost seamlessly as we moved from 11 of the,

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you know, as we change platforms.

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Um the CFO was happy because uh the cost
objectives were met.

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Um Dolby's own it folks were able to stay
focused on things that matter to them that was

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important for the business and not on trying to
learn new.

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Um you know, technologies always all the time.
So I think we were able to find a delicate

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balance that performed as a whole.

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Yeah, just a very, very interesting because
what we see in our research here,

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as well as we see 48% of respondents in that
cloud native survey that we were talking about

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indicate that when they go on their
modernization journey,

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that that cost increases because they run into
challenges that are unexpected and you know,

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to, to hear that you were able to keep it
within those windows is really impressive.

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Um You know, Pam, I'd like to come back to you
on, on what of some of the challenges you may

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have been seeing during this process?
What, what were those challenges?

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Uh Well, certainly some of it is the size of
our it organization is relatively small.

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Um And it limits our ability to really uh
educate ourselves,

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educate our staff on new technology.
So that's one of the areas where Deloitte has

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really been instrumental.
Um We have regular business reviews with

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Deloitte.
They are committed to helping their team grow

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and providing resources that have
certifications in different um platforms and

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different technology that's really helped Dolby
to develop our team internally,

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but also help us to prepare for that transition
to support the business.

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Excellent.
And so, you know, just when I, when I think

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about these challenges and, and you know what
Pam was just talking about,

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are you seeing this for other future ready
organizations?

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How are you helping other clients and you know,
including what you did in this specific example

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to help them become future ready organizations?

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Yeah, so uh one of the key things that we
learned in our Dolby experience that we are now,

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you know, for any other client that I work with
or my team works with,

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um that, that we ask for is, is how we engage
with each other.

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Um The the business partner and, and client
relationship uh is,

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is driven by, you know, it, it is, it's both
ways contractually.

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We are, we are supposed to serve our, serve our
clients.

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But I think the big one of the key factors that
made our partnership succeed for over 10 years

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now is, is the investment that Dolby did in, in
spending time with our teams in

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visiting our delivery centers.
Um you know,

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back in India and constantly looking and asking
the question,

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what else are you guys doing with other clients
in similar situations that drove a learning

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cycle uh inside of Dolby as well as with us.

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And that led us to make, uh you know, to
collectively make good choices and also

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to manage the change.
We've always been very careful that we do not

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forest too much change on top of our business
that they can't handle it.

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So, uh you know, we've been successful in, in,
in doing it in a way in a piecemeal manner.

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Um that way people are able to accept it and,
and the,

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and the platforms then lived up to the promise.
So I would say,

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as you look at uh you know, anybody who's
listening to this,

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um a joint partnership is um is easy to say,
harder to do uh and,

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and investments from our clients in, in the, in
building the teams and guiding the business

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partners to the right solutions is, is, is very,
very important.

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Yeah, a absolutely.
And you know, I, I think that one of the things

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that comes up and I heard you talking about
this and,

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and, and when we look at, I, when I
specifically talk about um you know,

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future ready organizations and I talk about
where organizations are going.

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Um I often talk about the modernization
strategy and I talk about that pa kind of three

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pillars, right?
There's the past, present and future,

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like what, what the past looks like.
And a lot of organizations are still here and

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they're trying to move to that present state,
but they're looking at it in the context of

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future deliverables and what they want to get
to.

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Um you know, there's often challenges when it,
when it comes to uh these,

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these approaches, uh these organizations are,
are, are met with skill gap challenges,

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they're met with, they're met with technology
gap challenges.

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Uh When you look at that past precedent future
though, you know,

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there's different tech stacks that are along
those different rides.

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And it's really a challenge for a lot of
organizations.

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Um when they're looking at this, uh a lot of
times organizations can,

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you know, take on different approaches, right?
We see organizations to hire new people to kind

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of have a new bench strength to kind of do the
work.

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And we find that in our research that actually
67% of respondents of this survey indicated

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that they're looking to hire it journalists
over it specialists.

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And part of that is, is because they're looking
to work with uh service delivery partners to

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help them accelerate the goals and then take it
over from there.

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So Pam I, I'm gonna basically kind of pass it
back to you here and it's a when,

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when, when I'm looking at these questions and
looking at these uh thoughts that,

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you know, come up these challenges that come up.
Um How are you partnering with,

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you know, uh Deloitte and, and, and meeting
your strategic goals?

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You know, what is the skill gap?
A challenge in your organization is the uh is

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the, is the talent, you know, like learning,
understanding the talent and everything or is

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it just, it's just an overwhelming amount of
work to do to,

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to modernize and you need that staff
augmentation.

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What do those challenges look like?

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Yeah, it's a great question.
We definitely rely on the partnership with

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Deloitte to help us with those initiatives.
Uh As I mentioned,

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we have a somewhat limited staff size within
the IT organization at Dolby.

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So we tend to focus more priorities on having A
B SAS.

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So business systems analysts that can meet with
the business to understand what their

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requirements are and articulate that with a, a
valued partner that's gonna help us on that

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journey.
Um A perfect example would be our P to P

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solution.
So uh we put that out for a bit about five

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years ago and we made a decision to move to
COPA and we partnered with Deloitte on that

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engagement.
Uh Dolby's uh employment size, we have,

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we employ about 2600 employees, but we have
over 20 separate legal entities.

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So it's a complex project for us to deploy a
solution, a new P to P solution globally.

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So it took us over nine months.
Um And we were certainly very successful in

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doing that with Deloitte.

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That's really important, right to like, look at
what your objectives are and how you staffing

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those, you know, towards those objectives.
And just,

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you know, how, how did you kind of think about
it in the context of how Deloitte can help,

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you know, uh do be in this situation, get to
the, you know,

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achieve their goals.

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Yeah, so I think when we started off, you know,
10 years ago,

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uh the objective was very small, it, it was
mostly around um you know,

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that, you know, we have to partner, we have to
meet certain cost objectives,

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we have to meet certain service levels, but
very quickly,

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once you know, you met the early objectives, um
you know,

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we, we shifted collectively to, OK, how do we
uh keep modernizing uh the technologies?

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And at that point, you know what you said
become very important.

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Dolby is located in San Francisco.

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Um They, you know, the the predominant uh
presence of their employees is in that

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geography.
However, they, they, they sell and they,

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and they do these, you know, customers are all
over the world.

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So and that's where comes the complex
complexity that Pam mentioned around,

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you know, you got to uh you know, there are
different legal entities that you have to

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support uh with one pool of people in one
location.

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So that's where we come in and we are able to
uh you know,

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we provide service from different time zones.
We are able to,

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you know, support uh the businesses, you know,
at, at different time zones.

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But more importantly, uh as the technologies
have changed,

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we have stayed glued to that business systems
analyst uh group.

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They are the repository of knowledge of the
business.

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Yes, there are cross border transaction.
Yes, there are different legal entities.

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Yes, there are sales people in like 60
countries in the world.

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Uh But all of that knowledge resided within a
core group of DOL B BS S and they were able to

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translate it for us.
And our team changed as platforms changed.

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So it was like, uh almost like lego blocks that
tied to one anchor and

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that provided a uniform experience for the
business that,

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that's really interesting.
And then, you know,

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ties back to what we opened up the presentation
with today,

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which is that, you know, it sounded like and
correct me if I'm wrong.

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But it sounded like that, you know, with this
influx of new tech that we're looking at right

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where we wanted, you know, it sounded like you
wanted to address these challenges with this in

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a new tech, but you also were looking at how to
you, you can retain that operational excellence

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along that ride.
And, um, you know, Pam, I guess I'll pass it

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back to you.
Any other thoughts you have on the,

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the, you know, the new tech and how it
addressed like the new approach and what were

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the impacts to your organization?

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Yeah, I guess two comments that I'll share.
Um, about 18 months ago,

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we started a transformation of our sales force
environment and moved that to sales force

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lightning.
Um We had a number of brainstorming sessions

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with the Deloitte team just to talk about how
we could break that down into smaller pieces to

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minimize the disruption.
To the organization.

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So that's one piece, the other piece that top
of mind for Dolby along with a number of other

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companies is A I and we're really trying to
determine what's the right balance of how we

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can embrace A I and understand what's the
outcome that we're trying to drive.

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So we've had a number of conversations with the
Deloitte team again asking them,

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what are your other customers doing?
Where do you see risk and where is their

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benefit that perhaps Dolby is lagging and just
how did you approach Doby with like the right

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approach, like working with these new tech
stacks, you know,

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these are new, these are new challenges to some
organizations or organizations.

17:21.800 --> 17:25.229
It sounds like Dolby is looking to accelerate
their business KPIS to achieve those

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operational efficiencies.

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How did you know that this was the right tech
stack?

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And how did you transfer that knowledge over to
the team when we walked in?

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Um There was an environment, right?
Uh And we were good at,

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you know, with that environment.

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Now, if you look at a 10 year time frame, the
software that we use today didn't exist at that

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point in time.
So, um did we know what to do at,

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you know, eight years ago? No.
Um I think what we did is we kept an open mind

17:53.310 --> 17:56.670
collectively and when I say we, it is Dolby and
Deloitte together,

17:56.949 --> 18:00.630
um you know, the the choice of coupa I mean,
there were other options.

18:00.640 --> 18:02.959
Is this the right product?
Is it the right price?

18:02.969 --> 18:05.560
I mean, there are feature sets and then there
is cost.

18:05.569 --> 18:08.250
So you have to look at what works.
Uh So it,

18:08.260 --> 18:12.550
it's a, it's a balance of both.
So I think it's a constant learning experience

18:12.560 --> 18:15.689
today where I'm sitting here, we are talking
about, you know,

18:15.699 --> 18:19.890
how do we uh adopt, generate A I, how do we,
you know,

18:19.900 --> 18:23.359
deploy it safely when I say safely?
It's, you know,

18:23.369 --> 18:24.609
the security issues.

18:24.930 --> 18:29.449
Uh where does the data decide who's using it?
Uh What does it do on its own?

18:29.459 --> 18:32.410
How much can you control it?
We don't have answers for those,

18:32.420 --> 18:35.750
but will we find it in the next 1824 months?
Absolutely.

18:36.030 --> 18:42.729
Um You know, the simplicity of all of this is
as long as we keep our eye

18:42.739 --> 18:48.290
on what the business needs are.
Uh I mean, let and not let the technology

18:48.300 --> 18:52.880
become an end in itself.
I think we, we've remained successful and I

18:52.890 --> 18:56.949
think uh that I think is the single biggest
thing uh that we will continue doing,

18:56.959 --> 19:01.030
which is stay focused on what the, what the end
user needs,

19:01.040 --> 19:05.270
what the business community needs inside of
Dolby to deliver that sound and video

19:05.280 --> 19:09.390
experience and, and the rest of it uh will fall
in place.

19:10.150 --> 19:11.969
Yeah, and we're seeing that as well.
I mean,

19:11.979 --> 19:15.430
it's an evolution, right?
I mean, when you look at the the modernization

19:15.439 --> 19:18.780
effort, it, you don't have necessarily have all
the answers right now,

19:18.790 --> 19:21.609
right?
And that's why when I talk about the narrative

19:21.619 --> 19:24.199
from, again, from a research perspective, I
talk about it in the,

19:24.209 --> 19:28.250
in the context of past, present and future
because future will continue to change,

19:28.260 --> 19:31.609
right?
Um But it's also good to know that you're,

19:31.619 --> 19:36.250
you're I I, you know, like going to really say
future proof because it's like nothing is

19:36.260 --> 19:38.170
really future proof, right?
Just, just, you know,

19:38.180 --> 19:42.234
to kind of go through it, but when you look at
it, you want to make sure that the organization

19:42.244 --> 19:47.305
is going to adopt and adapt to those new, new
technologies, new things that move forward.

19:47.314 --> 19:50.155
So it really is.
Uh it's great to hear that you have evolved

19:50.165 --> 19:53.145
together and it wasn't such a rigid pro process,
you know,

19:53.295 --> 19:57.415
to make it like that it wouldn't work.
But Pam as we're coming kind of towards the end,

19:57.425 --> 20:01.785
I wanna do, I do wanna ask one last question
about achieving that agility and,

20:01.795 --> 20:06.354
and, and your enterprise operations at scale.
Um Can you speak a little bit about that from

20:06.364 --> 20:08.939
your perspective?
Yes, absolutely.

20:09.079 --> 20:15.469
Um When we initially started working with
Deloitte, we had about 10 to 12 resources from

20:15.479 --> 20:20.650
Deloitte that were on site in San Francisco um
over the years that's changed based on our

20:20.660 --> 20:23.790
business requirements.
Um So we, as an example,

20:23.800 --> 20:29.390
we leveraged a couple resources that were near
shore in Deloitte's facility uh in Mexico

20:29.400 --> 20:33.140
because they had the expertise that we needed
to support our hr organization.

20:33.520 --> 20:38.709
Um Deloitte has also expanded their service
centers in India to accommodate our needs.

20:38.819 --> 20:43.819
They've been incredibly flexible around not
only supporting our day to day requirements but

20:43.829 --> 20:48.619
also special projects like uh the cup a
deployment that I talked about.

20:48.750 --> 20:53.150
Uh they've also worked very closely with our
legal organization on further optimizations to

20:53.160 --> 20:57.680
help them.
So they've really just uh had a, an amazing

20:57.689 --> 21:02.609
balance that they provided to Dolby around the
types of resources from a technology and a

21:02.619 --> 21:05.689
functional perspective uh that we need to
support our business.

21:06.910 --> 21:10.109
Ab Absolutely.
And, and, and just new, when I think about it

21:10.119 --> 21:16.359
from a Deloitte perspective, did Deloitte have
a blueprint or a um a model to follow or was it

21:16.369 --> 21:20.380
just, you know, kind of evolution as, as we
talked about with the tech stack?

21:20.390 --> 21:27.119
Now, uh I mean, we, we have a very uh you know,
crisp methodology for doing the work we

21:27.130 --> 21:33.489
do.
Uh the, the uh part that determines success or

21:33.500 --> 21:40.150
otherwise is how do you take those um and, and
deploy them while respecting our clients

21:40.160 --> 21:43.939
culture and the way they work and most
importantly, their business.

21:43.949 --> 21:49.359
You will hear me saying that constantly, I mean,
do we have fantastic sales force developers or

21:49.369 --> 21:52.819
sap developers or oracle functional consultants?
Absolutely.

21:53.160 --> 21:57.180
You know, given our size, given our skill,
given the strength of our brand.

21:57.369 --> 22:02.060
We are, we are fortunate that we attract uh
phenomenal talent,

22:02.489 --> 22:08.260
taking that talent and making it work as a team
requires just on a day to day basis,

22:08.270 --> 22:12.349
constant respect for each of our clients and
how, how they operate and,

22:12.359 --> 22:15.439
and, and I, you know, know the business, know
the business,

22:15.449 --> 22:19.310
know the, the business, that's what's important
that's help us prioritize,

22:19.319 --> 22:21.530
that helps us keep, keeps our eye on it.

22:21.790 --> 22:25.750
We keep our eye on the ball that way.
And I mean that if there was one piece of

22:25.760 --> 22:29.119
advice that I would give any consultant that is,
uh, you know,

22:29.130 --> 22:36.010
know, your client's business, know how they
work and the rest will fall in place and,

22:36.020 --> 22:38.969
and just, you know, as we come to the end of
our session here,

22:38.979 --> 22:42.890
I'd like to give you, uh any, any parting words
that you want to leave with the audience.

22:44.839 --> 22:50.150
Um You know, um I think we live in a very
exciting time.

22:50.160 --> 22:54.949
Um, change has accelerated.
Uh You could look at it as a challenge.

22:54.959 --> 22:56.589
I look at it as an opportunity.

22:56.920 --> 23:02.260
Um You know, tomorrow's, uh you know, exciting
things are going in the,

23:02.270 --> 23:05.390
in the play in the, in the space of uh
artificial intelligence,

23:05.400 --> 23:09.709
uh We've had auto mission um around for a while
that's accelerating.

23:10.060 --> 23:14.130
Um There's a lot of anxiety amongst a lot of
people as to,

23:14.140 --> 23:17.290
you know, how does it impact their own day to
day livelihoods.

23:17.540 --> 23:21.560
Um I mean, if you look at history, uh changes
have come,

23:21.569 --> 23:25.640
it has created new opportunities, it has
created new jobs as,

23:25.650 --> 23:29.989
as, as long as we stay focused and are willing
to learn.

23:30.290 --> 23:32.420
Um I think we all of us will be OK.

23:32.849 --> 23:38.930
Very good, very good.
And pam final thoughts uh just I can't say

23:38.939 --> 23:42.010
enough good things about what a great partner,
Deloitte has been,

23:42.069 --> 23:46.609
they've been so flexible and accommodating.
I can't say the word flexible enough because

23:46.619 --> 23:49.930
our business has evolved over the 11 years that
I've been with,

23:49.939 --> 23:55.290
with Dolby and uh we are a better organization
um due to the partnership with Deloitte.

23:56.579 --> 23:59.020
Thank you, Pam.
So, you know, when I my takeaways here,

23:59.030 --> 24:02.650
modernization operates as the foundation.
And when you look at business process as a

24:02.660 --> 24:08.280
service, the approach for application
management really does help uh dev ops team be

24:08.290 --> 24:12.369
more agile and frees them from maintenance to
focus on continuous integration and continuous

24:12.380 --> 24:15.089
delivery as well as their C I CD pipeline,
right?

24:15.359 --> 24:19.530
And that turns into innovation.
So it's really essential for competitive in the

24:19.540 --> 24:21.449
competitive market space.
That's today, right?

24:21.540 --> 24:26.760
That we see and cloud based strategies really
help enable business outcome mindsets for both

24:26.770 --> 24:30.920
it as well as the business stakeholders, right?
So that's a really is a big takeaway here.

24:31.160 --> 24:35.400
Um Pam, I wanna thank you for your insights and
your perspectives today.

24:35.410 --> 24:38.660
Just knew you as well.
I wanna thank you and I also want to Thank the

24:38.670 --> 24:41.619
audience for participating in, in listening to
this.

24:41.630 --> 24:44.599
This is just the tip of the iceberg.
There's a lot to think about here,

24:44.609 --> 24:48.599
a lot for your own organizations to, to review
and think about as part of that.

24:48.609 --> 24:53.229
Uh Please visit the resource section of this
session of this webinar here and you'll find

24:53.239 --> 24:55.739
additional resources to help you with that and
with that,

24:55.750 --> 24:58.010
I thank you for your time today and have a
great day.

24:58.189 --> 24:59.060
Thank you.
Thank you.

