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Sethu Somasundaram: hi my name Sethu Somasundaram, and my team and I at Deloitte focus on building the next-gen wholesale distribution solutions powered on Oracle platforms.

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Sethu Somasundaram: Over the past couple of decades the wholesale distribution industry has gone through significant disruptions and the global pandemic has only fueled that disruption further.

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Sethu Somasundaram: It's now more important than ever, for businesses to drive new levels of efficiency as a source of competitive advantage.

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Sethu Somasundaram: At Deloitte, we felt it was imperative to put together the next-gen solution, that could not only help our clients navigate through this choppy waters of disruption, but also double down on the opportunities it presents.

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Sethu Somasundaram: First things first what's in it for you, why should you spend the next couple of minutes tuning into this video.

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Sethu Somasundaram: So let me walk you through a couple of key aspects of our solution and the benefits that's in store for you.

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Sethu Somasundaram: The first and the foundational aspect of our solution is it's built on a very deep understanding of, and experience with, solving for signature issues surrounding the wholesale distribution industry.

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Sethu Somasundaram: These include inventory of signature issues across your front, middle, and back office processes. Let's take a relatable example in the freight space.

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Sethu Somasundaram: In the wholesale distribution industry just by the very nature of it, you move goods all the time. From your vendors, to hear warehouses to consumers, and to and fro.

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Sethu Somasundaram: And remember, every move is a freight charge. That's why a strategy for couple of signature issues in the freight space like freight optimization

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Sethu Somasundaram: via well negotiated contracts and robust tool sets. And second, on freight reconciliation to exactly pinpoint on any spend deviations between your planned versus actual versus billed rate will have a tangible and direct benefit on your operating margin.

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Sethu Somasundaram: The second and unique aspect of our solution is it's built with a very conscious focus around persona based designs.

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Sethu Somasundaram: Let me give you a problem statement. Imagine for a second, you are the sales REP of a leading wholesale distributor. You're getting a call from a potential client say around noon on Friday.

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Sethu Somasundaram: The client would like to place the order by 3pm and have it shipped out by 6pm. Just think through for a second what are all the different information that you would need

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Sethu Somasundaram: to make the sale successful as well as to fulfill on time. First and foremost, you would want to know seamless visibility of your inventory across all the warehouses.

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Sethu Somasundaram: Secondly, you would also like to know the different pricing options and the negotiation margins and lastly

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Sethu Somasundaram: the different freight options availability and the associated costs and how all of this ties back to your negotiation discussions.

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Sethu Somasundaram: Our solution exactly does that. It packages all of this information in readily available, easily digestible, real time dashboards giving the persona in this case the sales REP all the information and visibility they need to make effective decisions, and also to increase ones productivity.

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Sethu Somasundaram: With these two sneak peek examples I hope you found this video to be insightful to understand both the disruptions that are the face of this industry also seeing it as an opportunity for growth.

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Sethu Somasundaram: With the experience in solving for signature issues and the focused benefits that is driven based off our solution, Deloitte, in partnership with Oracle is ready to help your whoelsale distribution transformation journey.

