Hong Kong, 22 September 2025 – Companies putting M&A at the core of their transformation strategies are outpacing traditional rivals, achieving a 464% increase in shareholder returns, over double the S&P 1200 average, according to Deloitte’s latest research, “The Growth Transformer’s Playbook.”
Deloitte’s analysis of over 2,000 major deals since 20151 reveals that “growth transformers”, companies and their leaders using bold acquisitions, strategic divestments and ecosystem collaborations, are setting the pace for growth in a world of regulatory flux, economic nationalism and technological disruption. These growth transformers have redefined how to capture value, seize new markets and reinvent business models for the modern world.
Deloitte’s analysis of over 2,000 major deals since 20151 reveals that “growth transformers”, companies and their leaders using bold acquisitions, strategic divestments and ecosystem collaborations, are setting the pace for growth in a world of regulatory flux, economic nationalism and technological disruption. These growth transformers have redefined how to capture value, seize new markets and reinvent business models for the modern world.
Key Findings:
Six Key Practices of Growth Transformers
According to Deloitte's research, the new vanguard of transformational M&A leaders excel at:
Commenting on the report, David Hill, Deloitte Asia Pacific’s CEO said: “In today’s dynamic environment, geopolitics, shifting supply chains, AI, and sustainability demand truly transformative responses. This extends to M&A.
M&A today is about making purposeful and strategic moves that accelerate transformation. Organisations are increasingly managing their businesses as portfolios, continuously rebalancing and making thoughtful choices about where to play and how to win. Transformation is not optional. It is the price of relevance, with inaction the greatest risk of all.”
Technology and AI at the Core of Transformation
The report highlights how Growth Transformers are reshaping their businesses through M&A and collaborations with their ecosystems, using AI and disruptive technology as a transformative force. With nearly half of CEOs prioritising AI, emerging technologies such as generative AI, robotics, quantum computing, and machine-learning platforms are viewed as both threats and enablers of new business models.
Nearly 47% of CEOs surveyed now prioritise AI investments, making intelligent technology central to modern M&A strategies and over half (52%) of CEOs believe AI will fuel revenue growth, with intelligent technology investments closely aligned to strategic goals for balanced risk and first-mover advantage.
Growth transformers are also reimagining supply chains as strategic engines not only by driving efficiency but creating new offerings like logistics‑as‑a‑service, while using real-time analytics to deepen partner and vendor relationships. Supply chains are gradually evolving from “support functions” into strategic engines of growth and innovation.
Rob Hillard, Deloitte Asia Pacific's Consulting Businesses Leader, noted: "In Asia Pacific, where markets are evolving at unprecedented speed, transformational M&A is a catalyst for reinvention. It’s about using technology, from automation to AI, not just to optimise, but to reimagine business models and unlock new sources of value. Success demands a portfolio approach to tech investment, ensuring interoperability and resilience to thrive in a region defined by complexity and opportunity."
Workforce Transformation as the Differentiator
The report also highlights that workforce readiness is as vital as technology in determining transformational M&A success. Organisations that invest in digital skills, adaptability, and cultural resilience see up to 30% higher levels of innovation.
Growth‑oriented leaders understand that successful transformation hinges on a resilient, adaptable workforce and culture. A future-ready workforce, skilled in AI and digital fluency, is now a key differentiator in competitive markets.
Private Equity and Ecosystem Transformation
Deloitte's Transformational M&A report reveals private equity firms are shifting strategies amid slower markets and rising borrowing costs. With an estimated US$2.3 trillion in dry powder, funds are moving to drive deep transformation across their ecosystems, targeting companies with untapped potential to reposition entire industries.
The report highlights acquirers that meet or beat synergy goals, on average, achieve 1.3 times the value of their publicly stated cost synergies and in some cases, double. Companies that actively identify, track and deliver synergies outperform deal targets by 23% on average, unlocking significantly greater value than peers.
Commenting on the report Jiak See Ng, Deloitte Asia Pacific’s Strategy, Risk and Transactions Leader added, "CEOs redefining markets today are those bold enough to use transformational M&A as a catalyst for reinvention, acknowledging transformation as a constant, unending journey. They combine strong leadership, a clear vision, and disciplined execution, moving at the speed the market demands. By forging powerful partnerships across an evolving ecosystem—with private equity, hyperscalers, startups, and cross-sector peers—these growth transformers are not just capturing short-term value; they are building enduring, purpose-led value and reshaping industries through technology-driven business model transformation, fostering a human-technology culture.”
To access the full report and learn more about the findings, please visit https://www.deloitte.com/global/en/offices/apac/perspectives/asia-pacific-the-growth-transformers-playbook.html
1 Deloitte’s extensive research, drawing on a decade of M&A from 2015 to 2024 inclusive, provides evidence that the sophisticated strategies now formalised under the Transformational M&A playbook have consistently been employed by what we term ‘growth transformers,’ leading to significantly higher value creation. This study encompassed over 2,000 deals across various regions (North America, South America, Europe, and Asia-Pacific) and sectors (technology, media, and telecoms; energy, resources, and industrials; financial services; life sciences and healthcare; and consumer).
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