TMT Predictions 2011 |
Foreword
Welcome to the 10th edition of Deloitte's Predictions for the technology, media & telecommunications (TMT) sector.
This annual publication presents Deloitte's view of the major trends over the next 12-18 months that are likely to have significant medium to long-term impacts for companies in TMT and other industries. For example, two of this year's trends are the evolution of battery technology, and the continuing popularity of television, both of which are likely to be relevant for companies in many sectors.
What makes Deloitte's Predictions different from others?
- Rigorous research: We use both primary an secondary sources, looking at both quantitative and qualitative data, including hundreds of discussions, thousands of articles and tens of thousands of survey responses.
- Innovation: We publish only perspectives that we think are new or counter to existing consensus. This includes calling a market where most commentators expect there to be none, or identifying markets where the hype is ahead of reality.
- Accountability: We try to provide clear Predictions endpoints, so that our accuracy can be evaluated annually.
The goal of Predictions is to catalyze discussions around important topics that may require companies or government to respond. We provide a view on what we think will happen, what will occur as a consequence, and what the implications are for various types of companies. We never presume that ours is the last word on any givent topic.
Over the last 10 years, the TMT sector - and its impact on how we work, live, and are entertained - has changed markedly. In fact, there have been too many important developments to list here. But it is worth remembering that the World Wide Web is just 21 years young in 2011, that in 2011 many countries had not yet rolled out national broadband services, and that only three years ago analog cellular networks were still functioning in some of the largest mobile markets.
TMT Predictions 2011
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