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Encuesta Anual de Vacaciones 2009 de Deloitte

Desde 1985 Deloitte LLP realiza la “Annual Holiday Survey”, encuesta nacional de consumo que muestra las expectativas de los consumidores en navidad y principio de año, el clima económico y lo relativo a patrones de consumo y gasto en los Estados Unidos. El estudio encuesta a más de 10 mil consumidores adultos que conforman una muestra representativa de la población americana. La encuesta suministra un marco histórico consistente que permite analizar las tendencias en el largo plazo al mismo tiempo que permite ver cómo se desarrolla este indicador en el tiempo.

Información solo disponible en inglés

Holiday Spending and Trends

Fact Sheets: Holiday Spending and Trends
Fact sheets on everything from consumers' outlook on the economy and holiday spending plans to shopping destinations, the role of online, social media and mobile technologies, eco-friendly shopping and gift cards — all from Deloitte's 24th Annual Holiday Survey.
Holiday Spending Outlook Turns Less Frost

Report: Holiday Spending Outlook Turns Less Frosty
We take a closer look at some of the economic issues impacting consumer holiday spending and share relevant survey findings and strategies that retailers have recently been employing.
Holiday Cheer Comeback

Podcast: Holiday Cheer Comeback: Consumer Spending Expectations
Stacy Janiak and Carl E. Steidtmann discuss the outlook for consumer spending and the trends that can help retailers make planning decisions.
Webcast

Webcast: Customer Relevancy: Achieving High Performance Beyond the Holiday Season
Savvy retailers will find new ways to stand out from the crowd by becoming more relevant to their customers this holiday season. Learn about ways that retailers plan to use customer information management to achieve profitable top-line revenues. Register for our December 2nd Webcast, 11 a.m. - 12 p.m. EST.
Press Release

Press Release:  Forget Rudolph, Consumers Looking to Digital to Guide their Holiday Shopping
Digital advancements continue to drive a new approach to shopping, with social media and mobile phones emerging as key influencers this holiday season, according to Deloitte’s 24th Annual Holiday Survey of retail spending and trends.
press release

Press Release: Deloitte’s 24th Annual Holiday Survey of Retail Spending and Trends
Holiday cheer makes a comeback. After one of the most difficult years on record for retailers and consumers, Americans are more optimistic as the holiday shopping season kicks off. Review the results of our 24th annual consumer survey.
Holiday Forecast

Press Release: Deloitte Holiday Forecast
Read Deloitte’s forecast for 2009 holiday sales, which analyzes key economic factors that may impact retailers and consumer spending this holiday season.
Historical Data Research: Historical Data
Were holidays happy or humbug in the past? Review retail sales data from previous holiday seasons.
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