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New World, New Workforce: Gen Y Views on Today's Workplace

Anticipate, engage and act on critical and timely people issues

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In less than 20 years, roughly half of all workers in many of the world’s most populous nations will come from Generation Y— the youngest generation of employees entering the workforce. Enterprising and empowered, they’re radically changing the way companies do business.

In tough times, Gen Y may hold the potential to give you a boost — and the innovation and energy to be ready for the upturn. Now is the time to use the Gen Y imperative as a catalyst for transforming the enterprise talent strategy and embracing it as an integral part of the business strategy. To do so will truly engage employees of all generations to build a high-performance workforce — and gain a lasting competitive edge.

Featured Content

Generation Y: Powerhouse of the Global Economy

Generation Y: Powerhouse of the Global Economy
This restless generation is a challenge – and a huge opportunity – for employers. Review the four key findings of our survey.  

 

Gen Y – or Gen Whine?

Gen Y – or Gen Whine? 
Gen Y is the future workforce and you won’t be able to survive without them. The sooner you figure out how to harness their capabilities, the sooner you’ll see the benefits.

 

Video Series: New World, New Workforce: Gen Y Views on Today's Workplace  

Video Series: New World, New Workforce - Gen Y Views on Today's Workplace
Watch our three-part video series between Deloitte leadership and Gen Y-ers as they discuss generational balance in the workplace.
Gen Y is Your Business (2:57) | Shifting the Culture: The Impact of Gen Y (3:06) | Bridging the Tech Gap (3:11)

 

Sector Perspectives 

Generation Y: Tap Their Talents While You Have Them - A Technology Sector Perspective
Learn more about how cultivating this generation of workers can position savvy technology companies for the next growth period.

 

Generation Y: Tap This Generation’s Technology Skills And Call To Service - A State Government Perspective

Generation Y: Tap This Generation’s Technology Skills And Call To Service - A State Government Perspective
State employers who use their advantage to strategically develop their Gen Y talent and to position themselves to attract new groups of Gen Yers as they enter the job market are likely to achieve significant strides in executing their missions.

 

Generation Y: Their Call to Service Should Be Your Call to Action - A Federal Government Perspective

Generation Y: Their Call to Service Should Be Your Call to Action - A Federal Government Perspective
Attract and retain the high potential talent from this generation by tapping their sense of social responsibility.

 

Generation Y: Why Banking and Securities Firms Should Look Again

Generation Y: Why Banking and Securities Firms Should Look Again
A continued strategic focus in banking and securities firms on workforce development – including the Gen Y segment – may help provide the necessary reinforcements important for growth, performance, and improving operational excellence across the board. 

 

Generation Y: Getting in Sync with this Powerhouse Generation - A Consumer Products Perspective 

Generation Y: Getting in Sync with this Powerhouse Generation - A Consumer Products Perspective
Workforce strategies for developing the capabilities of Gen Y employees can help you navigate the downturn and position you to take advantage of the upturn.

 

Generation Y: Why This Powerhouse Generation May Hold the Key to Your Retail Success 

Generation Y: Why This Powerhouse Generation May Hold the Key to Your Retail Success
Retailers who can take advantage of their brand-building and customer centric strategies will be able to better attract, engage, and retain new crops of talented Gen Yers. 

 

Generation Y: A Highly Productive Resource for Oil and Gas Companies

Generation Y: A Highly Productive Resource for Oil and Gas Companies
Learn what oil and gas organizations can do to strategically develop their workforces – especially the Gen Y segment – to survive the downturn and remain ahead of their competitors.

 

Related Research

Resource Library: Catalysts for Change - The Implications of Gen Y Consumers for Banks 

Resource Library: Catalysts for Change - The Implications of Gen Y Consumers for Banks
Explore the characteristics that distinguish Gen Y consumers, the implications and the strategies banks need to use to serve these consumers effectively.

 

Connecting With Gen Y 

Connecting With Gen Y 
Read the results of our "Connecting with Gen Y" automotive study, which examined Gen Y’s beliefs and attitudes toward vehicles and the automotive industry as a whole.

 

Insuring the Catalyst-Consumer

Insuring the Catalyst-Consumer   
Gen Y is projected to become the wealthiest generation ever. What do insurers need to know to better position themselves to capture the enormous opportunity Gen Y presents?

 

Gen Yers, Baby Boomers & Technology: Worlds Apart?

Gen Y-ers, Baby Boomers & Technology: Worlds Apart? 
A study by Deloitte discusses the need for organizations to understand and address the difference in attitudes, requirements and preferences of younger and older workers globally.

 

Characteristics of the Work Force Generations  

Characteristics of the Workforce Generations 
Today's workforce is composed largely of three generations, each with its distinct communication style and preferences. Who are Gen Y, Gen X and Boomers? Learn more.

 

Decoding Generational Differences: Fact, Fiction...or Should We Just Get Back to Work?  

Decoding Generational Differences: Fact, Fiction...or Should We Just Get Back to Work?
Learn how to deal with the newest generation in the workforce, the millennials. Millennials are fast becoming an influential factor in the workplace… and an increasingly important part of its future.

 

Multigenerational Communications: The Case for Shifting from Monologue to Megalogue

Multigenerational Communications: The Case for Shifting from Monologue to Megalogue
More than 470 participants tuned in to a Deloitte Dbriefs Webcast on evolving corporate communication strategies and social media. Read the presenters' responses to participant questions.

 

Start a Dialogue: Communicating to the Generations

Start a Dialogue: Communicating to the Generations
How do you better engage new, diverse workforces? Have you started a dialogue with your modern workforce? Learn ways your organization can reach top performers in each generation.

 

Gen Y at Deloitte

Deloitte Insiders Podcast Series
This podcast series explores why Deloitte is a great place to work in the words of the people who know best — our employees.

Born 2 Consult 
Watch the video.

MBAs Without Borders 
Deloitte’s future leaders hone their professional skills through international small business development.

BusinessWeek Names Deloitte One of the Top Employers for New Grads
BusinessWeek's 2008 ranking of "The Best Places to Launch a Career" put Deloitte LLP and its subsidiaries in a top spot.

Deloitte Ranks No. 9 in Fortune's 100 Most Desirable MBA Employers
Think of it as a popularity contest for companies. Each year, research firm Universum surveys master of business administration (MBA) candidates on where they'd most like to work. See the exclusive Fortune.com list.

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As used in this document, ‘Deloitte’ means Deloitte LLP (and its subsidiaries). Please see www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries.

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