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Pricing in the Retail Industry

With demanding shareholders, hard-to-satisfy customers, and an intensifying marketplace, retailers have become increasingly aware that a pricing capability is crucial to remaining viably profitable. Our professionals can help you develop the ability to:

  • Determine what levers to pull to increase gross margin while maintaining unit volume
  • Understand which products and product categories drive your price impression to your customers
  • Assess the financial impact of price changes before executing them in the marketplace
  • Know how to differentiate your private label brands versus the national brands

Related links

  • O Come All Ye Shoppers
    The holidays’ unique shopping and selling environment makes three aspects of pricing especially critical to driving margins.
  • Common Cents
    Arriving at the perfect price is one thing. But for retailers, getting it in front of the customer is quite another.

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