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  • CMO confidential: What CMOs talk about behind closed doors
    Learn how today’s leading CMOs are leveraging emerging technologies—mobile, social and analytics—to help understand, engage and influence customers, employees and even leaders.
  • Value Meter - How do pricing engagements measure up?
    In this three-part series, a Deloitte Consulting LLP team uses the results of an analysis of recent engagements and a benchmarking survey to answer questions about the underlying value of pricing to the enterprise.
  • Use analytics to pull the pricing lever
    Learn how advanced pricing analytics are helping companies mine real-time information for insight into price management, price leveraging and trade spend effectiveness.
  • Pricing analytics - The three-minute guide
    Analytics can lead the way on pricing and customer profitability. This outline describes how pricing analytics can help improve margins and deliver the insights required to take pricing strategies to the next level.
  • The price of pricing effectiveness
    Is the view worth the climb? Read the Deloitte Review article to find out.
  • Raise your pricing IQ
    New Pricing and Profitability Management leader Ranjit Singh gives his take on using analytics to raise an organization’s pricing IQ.
  • Debate: Understanding the economics of a business: Top down or bottom up?
    Should you follow the lead of sophisticated investors and apply a value-based approach to managing your business? And if so, what’s the best way to do it?
  • Sizing the prize
    How much value can pricing really deliver? Read our analysis of more than 100 projects to find out how long they took, what they delivered and where results came from.
  • Isn’t more analytics the answer to solve your pricing challenges?
    Analytics promises to deliver more data-based insights to pricing decision-makers. Is that all you need?
  • Pricing and Profitability Management: A practical guide for business leaders
    Most business leaders understand that pricing is a powerful lever they can use to gain a competitive edge. This book is full of strategic advice as well as practice insight to help your organization in its efforts to improve pricing management capabilities.
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